Please login to the form below

Not currently logged in

The Red Health Award for Excellence in Communications from a Healthcare Provider

Sponsored by



by 90TEN Healthcare for East Sussex County Council

Summary of work

Winner: FREE 2 B ME

Despite an award-winning campaign in 2009, further efforts were required to encourage young people (YP) in the county to access local sexual health services and to practice safe sex.

Through intensive research and innovative thinking, the agency stepped outside the brief and created a campaign which effectively branded local sexual health services as ‘YP-friendly’ – and delivered above-target reductions in the rate of teenage pregnancy. In the process, a unique Facebook community was established that enables ongoing, real-time communication with a significant proportion of the target demographic.

Judges comments

This programme was really innovative in terms of involving young people and developing the logo. They looked at all the different brand names and got involvement rather than just coming out with them. The results were good and drove people into health clinics.

Stakeholder comments

Commissioning manager: This programme did more than simply build upon a previous, award-winning campaign. Yes, it exceeded the defined objectives but in terms of our ability to engage and directly communicate with young people in our area, it delivered more than we thought achievable.


Key dates

Entry deadline 10th March 2023
Extended entry deadline 17th March 2023
(additional fee applies)
Judging days 4th, 5th and 19th
May 2023
Awards Ceremony 6th July 2023

Contact information:

For sponsorship opportunities:
Sales Team
Tel: +44 (0)1372 414200

General event enquiries:
Debbie Tuesley
Tel: +44 (0)1372 414243

Entry and dinner booking enquiries:
Charlotte Garnade
Tel: 01372 414253