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Euro'vision blog
A look at the key issues for pharma across Europe
Euro’vision contributors are experts in pharma marketing and branding within Europe and skilled in making top-line, strategic decisions.
The blog offers an inside story on how marketing opportunities are changing, straight from those in the know.
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- China okays Green Valley’s algae-based drug for Alzheimer’s drug
- Daiichi files lawsuit with Seattle over ADCs, including AZ-partnered DS-8201
- Trial backs Inovio/Sanofi combo in hard-to-treat brain cancer
- Genital herpes vaccine candidate heads for human studies
- Key success factor (KSF)
- Trial backs Inovio/Sanofi combo in hard-to-treat brain cancer
- Patient journey mapping: exploring the clinical and the emotional journey
- Harnessing the power of cultural insight to build meaningful healthcare strategies
- Case study: frACTure
- Case study: Sugar-coating a Tax
- Case study: Revolutionising Management of Hidradenitis Suppurativa in Europe
- Roche’s Spinraza, Zolgensma rival risdiplam hits the mark in SMA
PMHub
Red Health
Red Health was formed in 2007 to bring something fresh to the healthcare PR world. Our approach was simple –...
Latest intelligence
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- By Chris Hodgson, Neil Rees, Sumira Riaz and Karen Petticrew While we can all agree that the value of developing a patient journey map cannot be underestimated when exploring the...
- Precision medicine at Blue Latitude Health
- At Blue Latitude Health we have identified 90+ insights about commercialising precision medicines. Check out our video to get a run down on three core components of the commercialisation and...
- Understanding the evolving CAR-T market
- In 2017 the approval of the first CAR-T treatment took the world by storm, transforming the way cancer is treated, but two years later more than 500 CAR-Ts are in...
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