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Pharmaceutical Market Europe – October 2017

In the October issue of PME we look at pharma’s measured progress with multichannel marketing, how the nature of competition is changing and hear from Janssen’s Johan van Hoof

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Pharmaceutical Market Europe – September 2017

From Brexit to European elections to strategic planning, change figures highly in this month's PME

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Pharmaceutical Market Europe – July/August 2017

European regulatory change, applying artificial intelligence to drug deveopment and healthy old age all feature in this issue

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Pharmaceutical Market Europe – June 2017

June's PME covers Germany's pharma market, digital disruption and European versus US approval rates

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Pharmaceutical Market Europe – May 2017

In the May issue of PME we look at patient engagement and hear how some of the structural barriers within the industry are working against some of its initiatives

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Pharmaceutical Market Europe – April 2017

As Brexit begins, the April issue of PME offers advice on what pharma should do next and how the likely timelines shapeup

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Pharmaceutical Market Europe – March 2017

This month in PME we take a look at employee engagement and the crucial role it plays in attracting and retaining talent, with those companies that get it right reaping...

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Pharmaceutical Market Europe – February 2017

In the February issue of PME we look to balance the changes that are already the theme of 2017 with some much needed stability.

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Pharmaceutical Market Europe – January 2017

The January issue of PME kicks off 2017 by analysing some of the seismic changes that are affect the industry over the next 12 months and beyond.

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Pharmaceutical Market Europe – December 2016

This month we hear from the European Commissioner for Health on the burden European countries face from chronic diseases.

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Pharmaceutical Market Europe – November 2016

This month we place behavioural change under the spotlight in a special section, where our expert contributors offer their thoughts on areas such as translating the theory into practice, applying...

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Pharmaceutical Market Europe – October 2016

There’s no shortage of ambition at GlaxoSmithKline, whose chief immunology officer and senior vice president of their R&D pipeline Paul-Peter Tak we spoke to for this month’s executive interview.