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For trials without tribulations, we must improve patient experience
Clinical trials are broken and only patients can help us fix them - if we let them
Breaking from tradition - social media at medical congresses
How social media can improve HCPs' experience
Streamlining clinical trials – why better data use is key
A new EU in the making, what lies ahead for pharma?
Big decisions on Europe's leaders and strategy await
What pharma marketers can learn from Disney
Why we need to continue to innovate, and surprise our audience
The Gallery
<>A visual showcase of agency work. Track down an agency from the image, track down your competitors' work, search by product or therapy area to pull up, for example, cardiovascular campaigns. Click here for a portfolio of hundreds of campaign visuals – updated regularly – free for you to reference. Agencies – to add your work to The Gallery please contact us.
Agency:
Torre Lazur McCannProduct:
KivexaClient:
ViiV HealthcareTherapy area:
Infections and Infestations
Agency:
MJL Advertising LtdProduct:
OestrogelClient:
Ferring PharmaceuticalsTherapy area:
Obstetrics and Gynaecology
Webinars
Beyond the Blame Game: Improving Patient, Physician, Pharma Relations
We often hear patients report a lack of ‘connection’ with their physician, and where lifestyle plays a role in the development of a disease, such as obesity or type 2Transforming Access to Medicines Through Patient-Centric Solutions
As medicines access evolves and pharmaceutical companies take an increasingly nuanced approach to it, it’s ever-more important to focus on particular aspects of this area and investigate whether firms areThe Future of Marketing in Life Sciences: Is your function fit for purpose
The healthcare landscape is rapidly changing as it responds to a multitude of well-known issues. Coupled with emerging digital technologies, these drivers are shaping the industry, moving it towards aThe Power of Storytelling in Health: Friend or Foe?
With traditional media moving online, and the era of social media driving stories through the ethernet, never has a ‘story’ been more impactful.Country reports
The death of the cancer drugs fund?
NHS England's siloed budget and its uncertain
futureIs obesity really a problem in Brazil?
Obesity is on the rise in low- and middle-income countries, particularly in urban settingsTurkey: A growing pharma market with huge potential
The Turkish biopharma market offers many opportunities - if it can overcome its sustainability challengeCareer advice from jobs.pmlive.com
Unlocking intrapreneurial talent
Overcoming flaws in leadership development with pharma companiesSo you want to be a medical writer?
Key skills and qualities for a career in medical writingLessons learned from mentoring
A good match produces the best resultsSenior execs are going dark on social media
Senior industry figures are taking an ‘ex-directory’ networkVideo
Webinar: Customer engagement design
Webinar: Customer engagement designThe role of artificial intelligence in healthcare
IBM's Amer Fasihi on the rise of WatsonThe impact of new technology on healthcare
PMLiVE speaks to Mindy Daeschner, director of healthcare technology company PSHealth.White papers
Precision paediatrics: Treating patients with CAR-T
Dr Stuart Adams specialises in using T-cell therapy to treat paediatric patients at Great Ormond Street Hospital. Here, he explains what it was like to develop and deliver a groundbreaking
What does it mean to be an agile organisation
We spoke with Philip Atkinson to learn how healthcare and pharmaceutical companies can rapidly respond to changes in the market.
Battling breast cancer with precision medicine (Part 2)
Dr Mark Moasser treated breast cancer survivor Laura Holmes-Haddad (interviewed in part one) with an innovative precision medicine, which at the time was yet to be approved. Here he gives
How patient insights were brought to life with graphic novel outputs
PMHub Videos
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How To Get To A Great Culture by Dave Birss
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Episode 2: Alder Play - Cameron Day (ustwo)
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Episode 1: Patient Centricity on Trial - Claire Knapp and Mark Evans, Havas Lynx Group, Keynote
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Valid Insight: TRAVELLESS, the Virtual Workshop Solution for Pharma
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Valid Insight: Pricing and Market Access Simulator
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Patient Centricity on Trial - Trial Patient Focus Group www.patientcentricityontrial.com
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Subscribe to our email news alerts
- Boehringer taps Korea’s Bridge for Ofev follow-up
- Pear Therapeutics submits latest digital therapeutic, insomnia and depression treatment
- Novartis and J&J back latest €400m Medicxi biopharma fund
- How To Get To A Great Culture by Dave Birss
- Episode 2: Alder Play - Cameron Day (ustwo)
- Episode 1: Patient Centricity on Trial - Claire Knapp and Mark Evans, Havas Lynx Group, Keynote
PMHub
Blue Latitude Health
Blue Latitude Health is a creative marketing consultancy. Founded in 2003, our combination of heritage, approach and capability gives us...Quick links
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