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Healthcare Glossary
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Black space
The business opportunities that a company has formally targeted and is organised to capture.
See also:
Business strategy
Related terms
Segmentation strategies, Channel marketing, List price, Strategic marketing concept, Adaptive scripting, Offensive marketing, Marketing strategy, Cost–benefit analysis, Portfolio, Global brand, Life cycle (product), Mathematical analysis of perception and preference (MAPP), Global marketing, Market penetration strategy, Brand value,
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