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Healthcare Glossary
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Black space
The business opportunities that a company has formally targeted and is organised to capture.
See also:
Business strategy
Related terms
Depth interview, Monopoly, Market share, Strategic business unit (SBU), Marketing plan, Customised marketing mix, Publication planning, Business strategy , Marketing objectives, Adaptive scripting, Disease awareness marketing, Narrowcasting, Porter's 'Five Forces', Brand reinforcement, Emotional selling preposition (ESP),
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