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Healthcare Glossary
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Cartel
A number of organisations operating in a market to minimise competition or gain overall control.
Cartel members most commonly concur on price fixing, shared industry output, market shares, allotment of customers, distribution of regions and the division of profits or the combined results of these. The aim of a cartel is to maximise individual members' profits by minimising competition.
See also:
Market share
Price fixing
Related terms
Deduping, Ad recall, International marketing, Market follower, One-on-one interview, Balanced Scorecard, Global marketing, Market share, Dog, Diversification, Business plan, Drivers, Competitors, Corporate reputation, Asset-led marketing,
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