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Aspects of a business deemed as central to the success of the organisation, and critical if targets are to be reached and maintained. The identification and strengthening of such factors may be similar to identifying core competences, and is considered an essential element in achieving and maintaining competitive advantage.
See also:
Business Plan
Business Strategy
Corporate Stratgey
Critical success factors
Drivers
Disease awareness marketing, Majority fallacy, Quantitative objectives, Blanket coverage, Respondent, List price, Brand value, Brand image, Business strategy , PEEST, Brand strategy, Boston matrix, Corporate reputation, Market leader, Key success factor (KSF),
Life is a creative communications agency offering multi-channel solutions for the healthcare industry. We use a storytelling approach to turn...