Please login to the form below

Not currently logged in
Email:
Password:

Healthcare Glossary

A | B | C | D | E | F | G | H | I | J | K | L | M | N | O | P | Q | R | S | T | U | V | W |

Key opinion leader (KOL)

Consultant or acknowledged expert whose early and enthusiastic endorsement of a new treatment or treatment protocol is sought because they are respected and influential in that market.

See also:
Market forecast
Decision making unit (DMU)
Market research

COMMENT ON THIS DEFINITIONSUGGEST A NEW TERM

COVID-19 Updates and Daily News

Featured jobs

PMHub

Add my company
Kendle Healthcare

Company founder Neil Kendle was a pioneer in opinion leader engagement. In 2003, Neil brought together a small, dedicated team...

Infographics