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A tool used in marketing that identifies a path for consumers to follow using integrated marketing communications techniques, with the consumer’s loyalty increasing along the way.
This path is as follows:
Cost per thousand (CPM), Channels, Test marketing, SWOT analysis, Decline Stage, Offensive marketing, Internal marketing, Added value, Social marketing, Marketing cost analysis, Brand revitalisation, Press release, Internal Customers, Marketing concept, Ad rotation,
PMEA Agency of the year 2021. With diversity and inclusion at our core, Mednet Group consists of Attigo CIC and...