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The phenomenon where a person receiving an inactive substance undergoes a physical or emotional change that is not the result of any special property in the substance. These changes can often reflect the expecations of both the participant and the person administering the inactive substance, with a belief that the treatment is effective having a beneficial effect.
See also:
Placebo
Placebo-controlled trial
Clinical trial
Prescription only medicine (POM), Open-label trial, Expanded access, Phase II trials, Clinical trial, Efficacy, New Drug Application (NDA), Research and development (R&D), Protocol, Prior approval, Contraindication, Big pharma, Phase I trials, Intent to treat, Informed consent document,
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