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Healthcare terms - S
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Healthcare Glossary
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Healthcare terms - S
- Safety assessment of marketed medicines studies (SAMM)
- Sales promotion
- Sample (market research)
- Sampling
- Scamp
- Screening trials
- Search engine marketing (SEM)
- Search engine optimisation (SEO)
- Search engine ranking
- Secondary care
- Seeding trial
- Segment
- Segmentation
- Segmentation strategies
- Sensitive data
- Sensitivity analysis (pharmacoeconomics)
- Sensitivity to change (pharmacoeconomics)
- Shareholder value
- Shelf life
- Side-effects
- Single-blind trial
- Situation analysis
- Skimming
- Small to medium enterprise (SME)
- SMART objectives
- Social audit
- Social marketing
- Social media
- Socially responsible marketing
- Spam
- Special interest groups
- Sponsorship
- Stakeholder
- Standard of care
- Standard treatment
- Statistical significance
- Strategic business unit (SBU)
- Strategic health authority (SHA)
- Strategic marketing concept
- Subscriber list
- Substantiation
- Supplier relationship management (SRM)
- Supply chain
- SWOT analysis
- Syndicate groups
- Syndicated market research data
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Evoke Kyne is an award-winning communications agency that harnesses insight, experience and creativity to advance health and wellbeing around the world. We were founded on the belief that...
