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Healthcare Glossary
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Stakeholder
An individual, group, or organisation that has direct or indirect interest in an organization and its action, objectives and policies. Key stakeholders include customers, employees, suppliers and shareholders.
See also:
Stakeholder
Customer
Related terms
Marketing, Competitor analysis, Market penetration pricing, Cause-related marketing , Press release, Buying behaviour , Contextual marketing, Latent demand, Customer relationship management (CRM), Subscriber list, Fax Preference Service (FPS), In-house, Industrial marketing, Creatives, Socially responsible marketing,
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