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Diversity, Equity and Inclusion
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Diversity, Equity and Inclusion

Diversity, equity and inclusion

Diversity, equity and inclusion in the workplaceIn 2022, there is a renewed focus on diversity, equity and inclusion (DE&I) in the workplace. But for DE&I to be successful, businesses as...

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How AI and digital innovations can help HCPs in the fight against COVID-19

As the realities of COVID-19 hit and lockdown restrictions came into force around the world, agencies and pharma suddenly found themselves embracing AI and digital innovations at an accelerated rate in an effort to ensure that they...

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Digital, Doctor and Patients

The new Frost & Sullivan Global Digital Health Outlook 2020 analysis predicts the digital healthcare market will exceed $234.5bn by 2023.It identifies major data points within digital health and the...

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Spotlight on Patient Engagement

Open Conversations: Pathway to Launch Excellence It is widely acknowledged that yesterday’s playbook no longer provides the best blueprint for launching tomorrow’s medicines.

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Open Conversations: Pathway to Launch Excellence

Open Conversations: Pathway to Launch Excellence It is widely acknowledged that yesterday’s playbook no longer provides the best blueprint for launching tomorrow’s medicines.

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IQVIA: The High IQ Approach of Human Data Science

How the smart combination of domain expertise, data analytics and technology is transforming the development and commercialization of medicines

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Digital Disruption: Changing the game in healthcare

From mobile technology to the Internet of Things, virtual reality to decision-making supercomputers, technology continues to rapidly move from the fringes of practice to the medical mainstream.

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The Heart of the Matter 9: Context is king

McCann Complete Medical outlines why multichannel communications - anchored in strong clinical data from journal publications - must not only be transparent, they must also provide a clear clinical context...

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Opening up market access

Across Europe there are considerable challenges in clearing the ‘fourth hurdle’, with healthcare technology assessment in a number of key markets facing change and uncertainty.

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Women’s Health and Well-Being

On 22 February 2016, Merck Consumer Health organised the first annual Global Consumer Health Debate at the company’s global headquarters in Darmstadt, Germany, focusing on the health and well-being challenges...

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Digital Doctors

Tracking the evolving relationship between patient, physician and pharma, beginning with the digital patient and looking at European plans for EU citizens to have access to online prescribing, electronic health...

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The Heart of the Matter 8: Trends with benefits

Six benefits of working agency-side… and three questions to ask