Physician network M3 has appointed Paul Townley-Jones as business director for its European division.
Townley-Jones will be responsible for ensuring that M3 Europe’s integrated communication and educational programmes deliver return on investment.
M3 Europe’s businesses include the online physician networks doctors.net.uk and Networks in Health.
Townley-Jones most recently held the position of senior account planner at Havas Health, where he developed multichannel strategies for global, EMEA and UK clients. He is also CEO and co-founder of Modigy, an online marketplace for auto parts and in-car entertainment.
Previous roles include marker research positions at Cello Health Insight, the Research Partnership and Nielsen.
Tim Ringrose, CEO of M3 Europe, said: “Paul’s extensive knowledge of healthcare and multichannel strategies strengthens M3’s ability to advise and service the growing demand for effective digital engagement from healthcare companies looking to get maximum value for their investment in digital marketing and sales support.”