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New faces at Healthware Group and HRW

The latest movers in healthcare comms

Healthware Group

Healthware Group, an integrated consultancy group, has appointed Kristin Milburn (pictured below, left) as global head of digital health partnerships. In this role, Milburn will lead Healthware’s strategic partnerships with start-Kristin Milburnups, biopharma companies, technology firms and others. She will be based in New York City, US.

Milburn has a wealth of experience in digital marketing and consulting, having launched significant pharmaceutical and packaged goods brands.

She spent time at Novartis representing the interests of pharma, and also worked at start-up brand Headspace. She has a focus on forging strategic partnerships across the digital health system.

“With the surging growth of digital health and more specifically, the field of digital therapeutics, that convergence continues and it’s clear that strategic partnerships will continue to play a vital role in advancing the field of digital health and digital therapeutic,” said Healthware Group CEO and founder Roberto Ascione.

“Kristin’s experience is perfectly suited to help nurture and grow key partnerships as Healthware Group continues to grow and expand within digital health,” he added.

Commenting on her new role, Milburn said “from CVS and Sleepio to OneDrop and Bayer, to Happify and Sanofi, every day more and more strategic partnerships are being born between various players in the digital health ecosystem and will continue to be an important aspect of growth in this nascent but rapidly growing field."

“I couldn’t be more excited to help continue to foster those relationships for Healthware Group and their clients,” she added.


HRW

Healthcare Research Worldwide (HRW) has expanded their applied behavioural science team with two new Rhiannon Phillipsappointments.

Rhiannon Phillips (pictured left) joins HRW as an experienced behavioural scientist, having co-founded the behavioural science team at Breaking Blue (part of Cello Health).

She brings extensive primary research experience across qualitative and quantitative methodologies as well as more innovative approaches.

She also adds greatly to the HRW team with specific expertise in Social Cognition, which was gained during her MSc in the subject from UCL, as well as her dual BSc from Bath Spa University in Sociology and Psychology.Emma Neville

Emma Neville (pictured right) comes to HRW as a graduate behavioural analyst following completing a MPhil in History and Philosophy of Science and Medicine at the University of Cambridge.

In addition to an exemplary academic record, Emma has gathered research experience via internships with the Qualitative Research Team at the Cambridge Institute of Public Health (IPH), APCO Worldwide and Procter & Gamble Behavioural Sciences Department.

31st October 2019

From: Marketing

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