Please login to the form below

Not currently logged in
Email:
Password:

Attack of the snack

Children are using the journey to school as an opportunity to buy junk food, according to research from the School Food Trust

Children are using the journey to school as an opportunity to buy junk food, according to research from the School Food Trust. While parents and schools across the country are making efforts to reduce the amount of junk food consumed by children, and giving them more fruit and vegetables, kids are continuing to buy crisps, sweets, chocolates and fizzy drinks.

More than 50 per cent of secondary school pupils treat themselves to the equivalent of 20 blocks of butter and 11 bags of sugar each year, the research shows, while one in three primary school children buys fizzy drinks, crisps and chocolate on the way to or from school.

Judy Hargadon, chief executive of the School Food Trust, believes that children are stocking up on junk food because the meals they receive at school are not filling them up. However, she hopes that the introduction of higher quality food in schools this month will improve the situation.

As of now, schools are obliged to ban all confectionary, under a £220m package of reforms announced by ministers, which also includes extra money to improve kitchens and provide better ingredients.

Under the reforms, manufactured meat products will be restricted and have to meet the standards of minimum meat content, said the School Food Trust. Meals will also have to include at least two portions of fruit and vegetables a day, oily fish once every three weeks and healthier drinks, such as semi-skimmed, rather than full-fat, milk.

The School Food Trust, a non-departmental public body established by the Department of Education and Skills, was launched last year at a cost of £15m. It was established to transform school food and improve education about healthy living: a task which is growing ever more important in the light of figures from the British Medical Association, which estimates that by 2020, one in five boys and one in three girls will be obese.

2nd September 2008

Share

Subscribe to our email news alerts

Featured jobs

PMHub

Add my company
Origins - The Patient Focused Specialists

Origins creates and delivers patient focused strategy, insights, data and solutions, which guides pharma and biotech companies to improve value...

Latest intelligence

Tree
Pharma’s vital role in sustainability and corporate social responsibility
Pharma is in the spotlight as tough questions about sustainability commitments continue to arise...
Infographic: Therapy Watch Hyperlipidaemia
Our latest infographic offers an introduction to the real-world insights collected by our Hyperlipidaemia study....
Article: The rise of the healthcare influencer
In our latest article for Pharmaphorum Deep Dive, we explore the opportunities and benefits for healthcare companies in the online influencer space....