Please login to the form below

Not currently logged in
Email:
Password:

First time

MHRA division reaffirms its commitment to improving advertising standards in first annual report

The Medicines and Healthcare products Regulatory Agency's (MHRA) Advertising Standards Unit has published its first annual report, Promoting High Standards in Medicines Advertising Regulations.

The report meets the commitment given by the MHRA to the Health Select Committee as part of the government's response to the publication The Influence of the Pharmaceutical Industry and details the changes that have been made to accommodate new challenges.

As part of the changes, the unit wants to establish itself a centre of excellence for advertising standards, taking a strategic approach to improving advertising practice and complementing two of the agency's aim: public health protection and provision of authoritative information.

In addition, the unit will be working alongside other MHRA divisions: for the vetting of new active substances, advertising assessors will work with the Licensing Division; to ensure that serious cases where there is a potential breach of law can be referred for timely review, the unit will join forces with the MHRA Enforcement Group and, to improve the agency's transparency of decision-making and accountability to the public, the unit will collaborate with the Vigilance and Risk Management of Medicines Division.

For further information on the report, visit www.mhra.gov.uk

2nd September 2008

Share

COVID-19 Updates and Daily News

Featured jobs

PMHub

Add my company
dna Communications

Healthcare communications with unique thinking, insight and attitude...

Latest intelligence

Diversity in clinical trials: looking back at our 2021 blogs
In this blog, we look back at the Innovative Trials' Equality & Diversity (E&D) committee blogs across 2021...
What does the future hold for Light-chain Amyloidosis?
Recent advances in the understanding and treatment are reforming pharma’s approach to the management of this rare disease. With a new standard of care rapidly developing, what does the landscape...
Webinar:
Securing a future for telehealth with immersive market research insights...