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New Accounts, Jan - Mar, 2007

New accounts
The following tables list new pharmaceutical account wins notified to us by the winning agencies for the period January to March 2007 inclusive. Please note that inclusion in this table does not necessarily indicate exclusivity and other agencies may also be involved with some of the products listed in other ways, or in domestic, overseas or international markets. To submit an entry for New Accounts, email new_accounts@pmlive.com

ADVERTISING AGENCIES
Client Product Therapeutic area Winning agency
Alliance Pharmaceuticals Isprelor Obstetrics and gynaecology Hanson Zandi
Healthcare Brands International Sambucol Immunology Woolley Pau
Merck-Serono Educational and professional development Multiple sclerosis Roundhouse HealthAd
Merial Rabisin Rabies vaccine Roundhouse HealthAd
Merz Xeomin and Belotero Dermatology Roundhouse HealthAd
Roche Products Herceptin, Avastin Oncology MSA Market Media
Roche Products Neorecormon Nephrology MSA Market Media
Roche Products MabThera Rheumatoid arthritis MSA Market Media
Roche Products Xenical Obesity MSA Market Media
Roche Products Tamiflu Influenza MSA Market Media
Sanofi Pasteur MSD Pneumovax II Pneumococcal vaccine Woolley Pau
SD Healthcare Myiasert Ophthalmology Courts Design
Teva UK Clozapine Anti-psychotic Courts Design
Wyeth Anya Oral contraceptives Creative Lynx
Wyeth DVS - VMS Menopause Creative Lynx
ZLB Behring (Global) Haemate P Haematology Hanson Zandi
ZLB Behring (Global) Rhophylac Obstetrics and gynaecology Hanson Zandi




PR AND MED ED
Client Product Therapeutic area Winning agency
Alliance Pharmaceuticals Labour induction website Obstetrics and gynaecology Hanson Zandi
Baxter Brevibloc Cardiovascular Wave Healthcare Communications
Boehringer Ingelheim New product Anti-coagulation Wave Healthcare Communications
European Coalition of Positive People Integrated communications programme HIV/AIDS and Hepatitis C De Facto Communications
Ferring International Euflexxa KOL development Orthopaedics Helen Lawn & Associates
Ferring International Zomacton Endocrinology Helen Lawn & Associates
Ferring Pharmaceuticals DesmoMelt Urology Helen Lawn & Associates
Ferring Pharmaceuticals VSL 3 Gastroenterology Helen Lawn & Associates
Genzyme Thyrogen Endocrinology/oncology Medaxial
McNeil Immodium Diarrhoea Spink Consumer Relations
Merck Pharmaceuticals Erbitux and Uftoral Colorectal cancer Red Door Communications
Merck-Serono Easypod Growth hormone injection device LeapFrog Medical
MˆInlycke Healthcare Patient awareness initiative Infection control hsdcommunications
MSD New product HIV Wave Healthcare Communications
Nelsons Rescue remedy Homeopathy Pegasus PR
Novartis Aclasta Paget's Disease LeapFrog Medical
Novartis N/A Cardiovascular, diabetes and neuroscience Just::
sanofi-aventis N/A VTE Medaxial
Schering Health Care N/A Oncology Medaxial
Schering Health Care Zevalin Oncology Medaxial
Shire Pharmaceuticals Reminyl Alzheimer's disease hsdcommunications
Stiefel Laboratories Oilatum Skin conditions McCann Erickson Communications

1st May 2007

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