The following tables list new pharmaceutical account wins notified to us by the winning
agencies for the period April to June 2007 inclusive. Please note that inclusion in this table does not necessarily indicate exclusivity and other agencies may also be involved with some of the products listed in other ways, or in domestic, overseas or international markets.
To submit an entry for New Accounts, email new_accounts@pmlive.com
Advertising agencies | |||
Client | Product | Therapeutic area | Winning agency |
Abbott | Synagis | Paediatric respiratory prophylaxis | Langland |
Abbott Diabetes Care (EMEA) | Blood glucose meters | Diabetes | Ogilvy Healthworld Advertising |
Abbott Diabetes Care (UK) | Blood glucose meters | Diabetes | Ogilvy Healthworld Advertising |
CSL Behring (global) | Branding and guidelines | Corporate | Hanson Zandi |
Crawford Pharmaceuticals | Zindaclin | Acne | Hanson Zandi |
Eisai | New project | Corporate | Hanson Zandi |
GE Healthcare | Voluson | Ultrasound systems | Ogilvy Healthworld Advertising |
Genzyme | New product | Nephrology | Langland |
Genzyme | Synvisc | Rheumatology | Langland |
KCI Medical UK | BariAir | Obesity risk management | Brand Create |
Q-Med | Deflux | Vesicoureteral reflux | Eurocom Healthcare Communications |
Q-Med | Zuidex | Bladder instability | Eurocom Healthcare Communications |
PR & med ed | |||
Client | Product | Therapeutic area | Winning agency |
Almirall | New product | Respiratory | Grey Healthcare |
AstraZeneca | Arimidex | Oncology | Medaxial |
Bausch & Lomb | PreserVision | Vitamins and supplements | Pegasus Public Relations |
Bayer | Avelox | Anti-infectives | Grey Healthcare |
Dee Pharmaceuticals | New product | N/A | MSA Market Media |
GE Healthcare (Europe) | Omnipaque | X-ray contrast media | Succinct Communications |
GlaxoSmithKline | Hycamtin | Oncology | Succinct Communications |
Johnson & Johnson | Aveeno | Skincare | Grey Healthcare |
Johnson & Johnson | Neutrogena | Skincare | Grey Healthcare |
Merck Serono | Raptiva | Dermatology | MSA Market Media |
Organon | N/A | Contraception | LeapFrog Medical |
Pfizer | Vfend | Antifungal | Athena Medical PR |
Pfizer | Viagra | Erectile dysfunction | Edelman |
Pfizer | Zyvox | MRSA antibiotic | Athena Medical PR |
Roche | N/A | Rheumatology | LeapFrog Medical |
Roche | N/A | ABPI | LeapFrog Medical |
Roche | Tarceva | Oncology | LeapFrog Medical |
Roche | N/A | Renal anaemia | Virgo Health PR |
Wyeth UK | Patient support programme | Depression | 90TEN Healthcare |
No results were found
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