Please login to the form below

Not currently logged in
Email:
Password:

Takeda expands Latin American footprint

Opens new subsidiary in Peru

Takeda has continued its expansion in Latin America, establishing a new sales and marketing subsidiary in Peru.

Headquartered in Lima, Takeda Peru adds to the company's existing operations in Brazil, Argentina, Mexico, Venezuela, Colombia and Ecuador.

Its latest subsidiary in the region will be led by Julio Cesar Acevedo Orrego, who was formerly marketing - promotion and sales manager for Takeda Colombia.

There he built up and headed the Takeda Sales and Marketing organisation following the company's acquisition of Farmacol Laboratories.

Takeda Peru will focus on gastroenterology, cardiology, metabolism, oncology and respiratory diseases, but with an initial focus on just four products. These will be ulcer treatments Zurcal (pantoprazole) and Riopan (Magaldrate + Dimeticone), the anti-inflammatory Faktu (Policresulen, Cinchocaine hydrochloride) and Albothyl (Policresulen), a gynaecology product.

Norbert Oppitz, senior vice president for Latin America at Takeda, said: "The launch of our subsidiary in Peru reinforces Takeda's position in Latin America and will enable us to meet the diverse healthcare needs of the population.

“We have an established product portfolio, which will give us a strong starting point and we look forward to launching our novel medicines into the market. This investment further demonstrates our commitment to Latin America and its growth potential."

Eyeing regional market growth that is expected to run at a compound annual rate of 12.5 per cent until 2017, Takeda said it plans on “building a leading position in Latin America”.

23rd August 2013

From: Sales

Share

Tags

Subscribe to our email news alerts

Featured jobs

PMHub

Add my company
Dice Medical Communications

Dice Medical Communications is an independent communications agency that works with our clients to help launch, build, and continually develop...

Latest intelligence

Virtual MSL/Sales training programs and events
Top 10 ways to leverage the Impetus InSite Platform® for internal MSL/Sales training programs and events...
6 trends shaping the future of personalized medicine
Senior Consultant Leah Carlisle explores the key trends discussed at the 16th annual Personalized Medicine Conference, providing expert analysis and key recommendations for biopharmaceutical innovators....
Omnichannel strategies to revolutionize the healthcare professional experience
Fishawack Health’s omnichannel experts unite to reveal how medical and commercial teams can build more meaningful experiences for healthcare professionals. They discuss the opportunities of omnichannel and explore how the...