Please login to the form below

Not currently logged in
Email:
Password:

Tonic named as global PR agency for ECHAlliance

Agency will be tasked with positioning the Alliance as a key global health connector

tonic life communicationsTonic Life Communications has become the global agency of record for the European Connected Health Alliance (ECHAlliance).

The ECHAlliance is a not-for-profit organisation that strives to aid stakeholder connections, strengthen partnerships and drive sustainable change in the delivery of connected health solutions.

Tonic has been appointed as a strategic communications partner and has been given the task of positioning the ECHAlliance as the key trusted connection in the global health and social care field and support the implementation of connected health solutions worldwide.

Mary Smiddy, global CEO for Tonic, commented: “The empowered patient, ageing populations, together with rising healthcare costs are fuelling the convergence of technology, med tech, consumer and pharma to develop and deliver innovative connected health solutions. 

“Transformative change such as this requires equally innovative multi stakeholder communications to help support and advance this movement. Tonic is delighted to have met such a kindred spirit in the ECHAlliance, advancing their shared vision to improve health and social care.”

The Alliance represents many pharma companies, health and wellbeing businesses, governmental organisations and health insurance brands alongside connecting over twenty health ecosystems across Europe, North America and China. 

Through the ecosystems, the Alliance organises more than 100 gatherings each year, creating around 15,000 'connections' between organisations.

Brian O'Connor, founder of the ECHAlliance, said: “We decided now was the moment to partner with a global professional communication company and Tonic was the obvious choice for the ECHAlliance's global PR agency of record. 

“Their established reputation in healthcare communications, coupled with their ambition and understanding in the connected healthcare space made them the perfect partner. I very much look forward to working with them long-term to take the ECHAlliance to the next level.”

Article by
Kirstie Pickering

9th July 2015

From: Marketing

Share

Tags

COVID-19 Updates and Daily News

Featured jobs

PMHub

Add my company
Bedrock Healthcare Communications

Bedrock Healthcare Communications is an award-winning, independent agency founded in 2011. We partner with healthcare professionals, patients, and global pharmaceutical...

Latest intelligence

Congresses and conferences
Superstar congresses and conferences will stay centre stage but now share the limelight with virtual and hybrid events
With the pandemic having dimmed the lights on pharma conferences, their virtual and hybrid replacements have grasped the opportunity and are here to stay...
Cervical Cancer Prevention Month
In this first 2022 blog, the Innovative Trials' Equality & Diversity committee will be looking at raising awareness around Cervical Cancer...
6 critical success factors for flawless execution of a rapid first commercial launch
Annemarie Armstrong, Executive Vice President, US Head of Client Services, shares the key considerations for launching a first commercial product, particularly on a rapid timeline....