Zaicom International has appointed Dr Beverly Barr as director and board member.
The UK-based medical marketing and communications group said her addition to its ranks would bring new expertise in external affairs, patient organisation and stakeholder engagement, value communications and market access.
Beverly has over 20 years experience in international healthcare and will work across the Zaicom Group of Companies, which includes Zaicom Consulting, Zaicom Research Plus, Zaicom MMC and Spectrum Regulatory Solutions.
She previously held a number of senior positions in leading healthcare communications and consultancy companies and is the current vice-chairman of the UK's Pharmaceutical Marketing Society where she also leads their market access group.
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