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CHECKLIST 03: Create patient materials that recruit and retain to your clinical trials
From content strategy to copy, design to imagery, our checklist guides you through key considerations to create powerful patient engagement strategies and materials.
If patients don’t understand what they’re reading, or why they’re reading it, your patient engagement strategies and materials simply don’t work. They’re not going to engage a potential participant, and they’re certainly not going to get a patient to convert to participant. So, when you’re preparing your future clinical trial patient engagement strategies, why not download our checklist to make sure you’re following best practice and not forgetting anything important.
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COUCH Health
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Suite 2.10, Jactin House
24 Hood Street
Manchester
M4 6WX
United Kingdom
Latest content on this profile
- COUCH Health publishes report to encourage patient engagement in the MedTech sector
- Manchester, UK, 27 February 2023 — COUCH Health today announced the publication of a new report “The Power of Patient Engagement in MedTech”.
COUCH Health
- #DemandDiversity: Why cultural safety is an important step towards achieving diversity in clinical trials
- In our recent Demand Diversity research, a Black American participant said, “I wish people were more educated. Doctors are supposed to treat everyone the same, not have favourites. They need unconscious bias training.”
COUCH Health
- How do ethnic minority groups in the U.S. view clinical trials?
- This year, we decided to do the same with ethnic minority communities over in the United States (U.S.) too. Ultimately, we wanted to explore attitudes towards clinical trials from these communities, understand the barriers in participation, and determine what factors may influence people’s decisions to take part.
COUCH Health
- Three things to consider when using social listening research for patient recruitment
- We are looking at how patient research can power your patient recruitment campaign. A look into social listening follows on from this blog perfectly, offering a stronger and more authentic alternative to relying on data trends to guide your activities. So, let’s get started…
COUCH Health
- 4 ways mobile ethnography studies can elevate your patient insights
- How can we achieve more real-life, in-the-moment insights from different groups to understand their thoughts and behaviours? This is where ethnography studies come in.
COUCH Health
- #DemandDiversity: We’re calling on the clinical trials industry to include us all
- The lack of diversity in clinical trials is something we’ve spoken about time and time again. By now, you might think we sound a bit like a broken record. But, the fact is, many people still aren’t aware of the underrepresentation, especially those who don’t work in the industry. Do you think if the clinical research industry could see the people they were leaving out of clinical trials, and hear how they felt about being underrepresented, it would make a difference?
COUCH Health
