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Watercolour Stories - HCP Animation
We have been developing an approach to combine illustration with animation to create a 'living painting' that could be used to build and progress a story. Here are the results and we have quite successfully utilised this approach on a recent client project.
Company Details
The Good Ideas Group
+44 (0) 20 3343 2800
Address:
Satila House
109-111 Farringdon Road
London
United Kingdom
EC1R 3BW
United Kingdom
Latest content on this profile
- How To Tell A Better Silent Story
- They say a picture's worth 1,000 words, which is incredibly helpful when telling a silent story.
The Good Ideas Group
- What Women Want - Medical Awareness Video
- We created an animation to tackle the taboo of women across the globe openly discussing their menstrual cycles.
The Good Ideas Group
- Kaleido - Diabetes Explainer Video
- The BriefTo create an engaging administration video for an insulin pump to appeal to a younger and more active generation.The SolutionOur proposed execution included a dynamic lifestyle studio shoot combined with tabletop papercraft assets, 3D models and 2D animation. Each video used a different colour palette to complement the variety of colours that the device comes in. The administration needed to be clear and medically accurate, but at the same time to look fun and easy to do.
The Good Ideas Group
- Blood Cancer GIFs - Healthcare Animations
- A collection of fun and educational GIFs to support people during Blood Cancer Awareness month.
The Good Ideas Group
- Burden of Heart Failure - Healthcare Animation
- The BriefDevelop a video that will create an emotional response and connection strong enough to inspire HCPs to consult with Heart Failure patients more proactively and promptly.The SolutionCreate an animation that charts the regression of a person with heart failure over time, and communicates the avoidability of this path.
The Good Ideas Group
- Watercolour Stories - HCP Animation
- We have been developing an approach to combine illustration with animation to create a 'living painting' that could be used to build and progress a story. Here are the results and we have quite successfully utilised this approach on a recent client project.
The Good Ideas Group
