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Improving Human Care - The Online Doctor Will See You Now
We read about the NHS in the news day in and day out. What’s working? What’s not working? What needs to be improved? We’re constantly looking to the future and this was reinforced by the goals set out by the NHS over the next 10 years in their Long Term Plan.
Digital transformation of the NHS plays a key role in this plan so people can access healthcare at the touch of a button. Digital GP consultations are key to this and new research shows they could remove the need for an NHS GP appointment in over half of cases. Looking ahead the research analysis found that if digital health via app-based tech was rolled out across England, it could potentially save £7.5 billion.
What implications does a move to online GP appointments have for patient care? David Berkovitch, Head of Healthcare at 3 Monkeys Zeno commented, “With the NHS App rolling out in the coming months, the dream of Uber-esque access to primary care within the NHS edges ever closer. But practices will need to ensure the service remains centred around the needs of patients. And in particular that the technology enables a more personal healthcare experience, maintaining and deepening trusted GP-patient relationships while ensuring patients and carers don’t get lost in the system.”
3MZ Head of Digital and Innovation Rob Stone says “Data collection and privacy is an important part of online service delivery and it can support healthcare professionals to better access patient records and care plans wherever they are, helping to deliver more responsive and efficient care. It also gives more control to patients over their medical records. The technology behind online consultations uses artificial intelligence which again can support healthcare professional decision making and the data can also be used to develop predictive models, giving an early indication of the potential onset of a condition”
Innovation and technology will continue to radically transform healthcare services. While online consultations will not fully replace valuable face-to-face care, their adoption will reduce burden and cost to creaking health systems. That said, their roll-out will need to be continually monitored, evaluated and improved upon so it delivers the best possible care for patients and improves communication with their healthcare professional.
By Gurjit Hothi, Senior Account Director, 3 Monkeys Zeno
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3 Monkeys Zeno
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3 Monkeys Zeno
THE LIGHTBOX
127-133 Charing Cross Road
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WC2H 0EW
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