Please login to the form below

Blue Latitude boosts its team

Blue Latitude has appointed Ben Routley, Natalie Seebeck and Kasia Zygadlewicz to its team, following a series of new business wins and increased work from existing clients.


From left: Ben Routley, Natalie Seebeck and Kasia Zygadlewicz in Blue Latitude's new offices near Farringdon

Routley joins the London-based strategic marketing consultancy as an account director from AMICULUM Digital, where he was commercial lead, having moved to that company from Havas Lynx.

In his new role he will be responsible for leading the account teams and integrating the creative, strategic and customer experience services.

Seebeck comes to Blue Latitude from Spoonful of Sugar, where she was solutions director, and prior to that she served at Atlantis Healthcare as a senior consultant.

As a senior consultant at Blue Latitude she will direct the translation of brand strategy into executional outputs, developing brand strategic positioning and messaging, multichannel capability and cross-functional integration.

Finally, Zygadlewicz comes to Blue Latitude's creative team as art director having previously worked at McCann Healthcare in Paris and HAVAS Life in London.

Martin Brass, Blue Latitude's co-founder and managing director, said: “We're all very excited to have Ben, Natalie and Kasia join Blue Latitude during this exciting period of growth."

“Their personalities, experience and skill sets will expand our talent pool and contribute to Blue Latitude's unique approach to creating exceptional strategic, customer experience and creative services.”

Meanwhile, Elisa del Galdo has been appointed to Blue Latitude's board of directors. She joined the agency in August 2013 with 20 years' experience in human factors, usability and user experience.



For more information on Blue Latitude or to schedule an interview with Ben Routley, Natalie Seebeck, Kasia Zygadlewicz or Elisa Del Galdo, please contact Selina Wragg, Digital Content Manager at Blue Latitude via email selina.wragg@bluelatitude.net or call +44 (0) 203 328 1858. 

About us

Blue Latitude is a strategic marketing agency, focusing on creating exceptional customer experiences in healthcare to positively influence lives. Our core capabilities are Strategy, Customer Experience and Creative Services. We solve complex problems, delivering value to our client’s customers and wider business.

6th January 2015

Share

Tags

Company Details

Blue Latitude Health

+44 203 328 1840

Contact Website

Address:
Blue Latitude Health (UK)
140 Aldersgate Street
London
EC1A 4HY
United Kingdom

Latest content on this profile

Digital Nation: How Australia became a digital health pioneer
Australia has adopted digital strategies to transform its healthcare system. We sat down with Rachel de Sain, who shares where, and how she contributed to improving digital health products and services in Australia to advance their nation to becoming one of the world's leaders in digital health.
Blue Latitude Health
Rethinking Electronic Medical Records
EMR systems are far from perfect. Clinician and PhD candidate Dr. Pao takes us through his perspective on the system and how he aims to lead the way by solving the challenges when adopting this technology in a clinical setting.
Blue Latitude Health
Blue Latitude Health moves to new offices in New York
Blue Latitude Health has moved offices to a new location in New York following a year of substantial growth.
Blue Latitude Health
Designing a global digital patient services platform
Within our customer experience capability at Blue Latitude Health, our UX researchers and designers are tasked with understanding customer and client needs. Recently, a client required a centralised system to drive the development and deployment of data-driven patient services. Here, we explain the process of developing this platform.
Blue Latitude Health
Digital therapeutics and their impact on society
Head of Customer Experience Elisa del Galdo explores how healthcare technology can help chronic disease patients and asks what makes a good digital therapeutic?
Blue Latitude Health
Life with multiple myeloma - why I'm a lucky man living the dream
Multiple myeloma patient Bob Munro explains what it's like to live with the rare blood cancer and how his diagnosis led him on the journey of a lifetime – cycling from London to the Arc de Triomphe.
Blue Latitude Health