Mobile, social, and multichannel have all been the "shiny object" for Pharma marketers in recent years. So, what trends should we expect to be the focus for 2013? Find out by reading our 2013 trend predictions article.
Following some heated debate in the Blue Latitude office, we've come up with some challenging thoughts on what we believe Pharma marketers should be looking out for in 2013. Will there be a shiny new object this year? Find out by downloading
our article on 2013 Pharma Marketing Trend predictions.
Our creative approach at Fishawack Health is Affective Creativity. Creative crafted to make deep, motivating connections with our target audience. We tap into psychology and combine that with creative craft and expertise and to deliver powerful, engaging work on a conscious as well as a subconscious level. Blue Latitude Health
As hard as congress organisers try, replicating the congress experience on a virtual platform is difficult. Rather than trying to replicate the in-person congress experience, the industry has a real opportunity to innovate, leverage the benefits of digital channels, and approach congresses in a completely different way. Blue Latitude Health
Fishawack Health launches global disease awareness campaign, supported by the community of Psoriasis Warriors to de-stigmatize psoriasis during the COVID-19 pandemic. Blue Latitude Health
Our parent company, Fishawack Health has reorganized to deliver agile and innovative solutions for life-sciences companies in the face of rapidly changing markets Blue Latitude Health
Precision and personalised medicines are more than products, they are services in their own right. So, how should pharma approach this uncharted territory to ensure targeted therapies work for patients? Blue Latitude Health
At the beginning of the COVID-19 Pandemic, Senior Account Executive Lauren Fernandes took a course at the London School of Hygiene and Tropical Medicine to better understand how the global response to the virus and to ensure we were best positioned to serve our clients during this challenging time. She shares the key learnings and why understanding the epidemiology of the disease is integral for fighting it. Blue Latitude Health