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Virtual Tools for Promoting Diversity in Pharma and Clinical Trials
It is no secret that Pharma (still) has a major diversity problem.
"Socioeconomic and racial disparities in healthcare are widely acknowledged. Embracing diversity in Pharma’s own organizations, clinical trials, advisory boards, and outreach/educational activities will ultimately lead to improved patient satisfaction and outcomes. In combination with other factors, it could also serve to improve the company’s overall image. Engaging advisors from different cultural/ethnic backgrounds, geographical regions, specialties, or levels of seniority allows consideration of new perspectives. Products are more likely to be used by minority populations if the marketing messages are tailored to them or if there is support available that matches their specific needs. Clinical trial results are more likely to be representative of the real-world outcomes when the participants come from different backgrounds. At the end of the day, the benefits are countless and the downside of embracing diversity is basically non-existent."
Company Details
Impetus Digital
Address:
Impetus Digital
WaterPark Place
20 Bay Street, 11th Floor
Toronto
Ontario
M5J 2N8
Canada
Latest content on this profile
- VR/AR Applications for Training and Healthcare
- In this episode of Impetus Digital's Fireside Chat, Natalie Yeadon, Co-Founder and CEO of Impetus Digital sits down with Mike Waldron, who is the CEO and Co-Founder of Propel VR. We discuss how virtual reality (VR) and augmented reality (AR) can be leveraged in the healthcare industry, including specific applications of VR/AR for healthcare providers and patients. Among many other things, they also explore the barriers to using VR/AR, the impact of COVID-19 on VR uptake, and what the future holds for this technology.
To find out more about Impetus: https://www.meetwithimpetus.com
Impetus Digital Website: https://www.impetusdigital.com/
Impetus Digital Twitter: https://twitter.com/Impetus_Digital
Impetus Digital Podcast: https://impetusdigital.buzzsprout.com
Impetus Digital LinkedIn: https://www.linkedin.com/company/impe...
Natalie Yeadon LinkedIn: https://www.linkedin.com/in/natalieye...
Mike Waldron: https://www.linkedin.com/in/mike-wald...
Propel VR: https://propelvr.ca/
Impetus Digital
- The Evolving Role of Social Media in Healthcare
- In recent years, social media has evolved into an essential part of Pharma operations, for better or worse.
Impetus Digital
- Applying Vibrotactile Stimulation to Improve Parkinson's
- Lucy Jung, CEO & Founder of Charco Neurotech, shares how meeting members of the Parkinson's community catalyzed the founding of Charco and how #innovative medical devices and software can improve the quality of life for people with #Parkinson's and other chronic conditions. To find out more about Impetus: https://www.meetwithimpetus.com
Impetus Digital Website: https://www.impetusdigital.com/
Impetus Digital Twitter: https://twitter.com/Impetus_Digital
Impetus Digital Podcast: https://impetusdigital.buzzsprout.com
Impetus Digital LinkedIn: https://www.linkedin.com/company/impe...
Natalie Yeadon LinkedIn: https://www.linkedin.com/in/natalieye...
Lucy Jung: https://www.linkedin.com/in/lucyjung/
Charco Neurotech: https://charconeurotech.com/
Impetus Digital
- Streamlining Healthcare Delivery Through Digital Care Journeys
- Dr. Joshua Liu, Co-founder & CEO of SeamlessMD, explores how technology and “Digital Care Journeys” can help hospitals reduce the surgical backlog for high-volume procedures like hip and knee replacements, the evolution of healthcare delivery, and more.
To find out more about Impetus: https://www.meetwithimpetus.com
Impetus Digital Website: https://www.impetusdigital.com/
Impetus Digital Twitter: https://twitter.com/Impetus_Digital
Impetus Digital Podcast: https://impetusdigital.buzzsprout.com
Impetus Digital LinkedIn: https://www.linkedin.com/company/impe...
Natalie Yeadon LinkedIn: https://www.linkedin.com/in/natalieye...
Dr. Joshua Liu: https://www.linkedin.com/in/joshuapliu/
SeamlessMD: https://seamless.md/
Impetus Digital
- Insight Gathering for Life Science Companies
- Virtual engagement experts helping life science companies have ongoing conversations with their customers through our best-in-class online collaboration tools. Best-In-Class CollaborationTechnology
Impetus Digital provides two turn-key software solutions through the Impetus InSite Platform®: InSite Touchpoints™and InSite Events™, that create flawless online experiences by leveraging our award-winning synchronous and asynchronous tools and services.Our team of experts will take on the stress of event planning and management by providing you with tailored white-glove service to ensure your event’s success. Our platform is fully customizable, multilingual, and equipped with robust, pharma-compliant security that make it the ideal choice for authentic engagement.The Impetus InSite Platform® is highly customizable and has endless use cases:Virtual advisory boardsCongresses and conferencesMedical education and trainingSteering committeesCorporate meetingsCo-author working groupsPatient journey mappingTreatment pathway profilingVirtual journal clubsConference debrief sessionsGrant review programsResource hubsFishbowl web meetingsOngoing discussion forumsCase study submissionsOnline debatesVirtual hackathonsAnd much more!Subscribe to our channel to get the latest insights from leaders in the pharmaceutical, healthcare and biotech industries!
To learn more, visit us at http://impetusdigital.com/Book a demo today http://www.meetwithimpetus.com/
Impetus Digital
- Applying Vibrotactile Stimulation to Improve Parkinson's
- Lucy Jung, CEO & Founder of Charco Neurotech, shares how meeting members of the Parkinson's community catalyzed the founding of Charco and how #innovative medical devices and software can improve the quality of life for people with #Parkinson's and other chronic conditions. To find out more about Impetus: https://www.impetusdigital.com/
Impetus Digital
