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Webinar Recording: The Art of Storytelling in Pharma Market Research

Effectively communicating research insights is a major focus for today’s market researcher, particularly in global healthcare. It’s not enough now just to present the research evidence. We must tell the story, using a clear narrative to engage a broad and often disparate group of stakeholders. In this short webinar we explore the principles of storytelling in pharma market research and show you how to find and share your story. 

Download and view the recording:

3rd March 2016