Brazil is predicted to be the 6th largest pharmaceutical market in the world by 2014. With a population of over 190 million people and a growing affluent middle class population, this market offers exciting opportunities to global pharma. But the healthcare system is complex and confusing!
View this webinar to discover an overview of the Brazilian healthcare market and top tips for conducting relevant and effective market research in the region.
Utilising local, on-the-ground knowledge, we will highlight structural, cultural and environmental marketing and research issues that will help you more accurately predict market uptake in this rapidly changing market.
To view this webinar please visit
http://bit.ly/1CsT4iZ