What steps should pharma and medical device companies take to ensure they get their pricing strategy right in self-pay markets?
A key feature of emerging markets is that patients often have to self-fund a high proportion of their healthcare costs. While private health insurance coverage is increasing in many emerging markets, penetration typically remains low, even among middle to high income segments of the population.
Download our latest infographic, which offers an introduction to the real-world patient insights collected by our Therapy Watch Lupus study. Research Partnership
Head of Therapy Watch, Helen Parfitt and Head of Living With, Mariel Metcalfe, investigate Lupus from the perspective of both healthcare professionals and patients using data from our syndicated products. Research Partnership
Download our curated collection of case studies and other useful resources that illustrate how we apply the principles of behavioural science in our research design. Research Partnership