Webinar: Understanding the Patient Journey in Order to Influence Prescribing Decisions
Using real data, this webinar looks at the increasingly popular view that says we need to understand more about the patient and the relationship they have with their physicians in order to really influence prescribing decisions and improve outcomes.
Watch this webinar now to understand the importance of researching patients needs and experiences, identify the roadblocks that may appear on the patient’s treatment journey, see how market research can identify the roadblocks and identify ways of overcoming them and get examples of the patient journey and roadblocks for HCV.
Register to find out how a combination of virtual patients and artificial intelligence can help you to better understand physicians’ decision making processes. Research Partnership
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Learn about a new behavioural science-led framework incorporating AI technologies that ensures you get a true reflection of how your communications materials are consumed and processed by customers Research Partnership