"Lack of customer understanding is a threat to our revenues and to our health. We need to understand customer value and do it better than our competition" - Corinne Le Goof, VP CNS Marketing, Sanofi Aventis. This thinking is essential for improving customer experience (CX) in health. The CX in Health Summit, May 12, London will take insight like this to define and kickstart your CX strategy. Outputs include: RBS, AXA & EDF will share their CX methodology so you leave with proven frameworks to replicate and build on. Use CX tactics to achieve quick wins. We will show you how within a week you can improve email open rates & increase banner clicks throughs. You'll hear how GSK, Pfizer and Merck are feeding Voice of Customer, Voice of Employee, Voice of Process and Point of Value in to their brand strategies for marketing uplift. You can see the full brochure which drills down in to each session here: http://bit.ly/1E5aFu2
Address:
The Mount
Barrow Hill
Sellindge
Ashford
Kent
TN25 6JQ