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- PMLiVE

Graphite Digital

Website
Email
+44 (0) 1273 603 032

We’re a digital CX agency collaborating with healthcare and pharmaceutical organisations around the world to deepen customer connection through meaningful digital experiences.

We combine digital expertise with extensive sector knowledge and understanding. Innovation and creativity always come first, but not at the cost of regulatory approval.

Our dedicated teams bring strategic and design expertise to help clients turn ideas into effective digital products and experiences that are scalable and resonate with their patients or HCPs. We conduct research, then convert this into actionable insight and practical solutions. Our iterative approach allows us to quickly solve problems and implement change.

We’re a company of individual specialists with a shared vision, ethos and approach. With our clients, their teams across markets and their partners we’ve improved the experiences for millions of users.

CX Strategy. User Research. UX and UI Design.

PLATF9RM, Floor 6 Tower Point,, North Road, Brighton, East Sussex, BN1 1YR, UK

  • The Lovie Awards: Bronze Lovie and People’s Lovie Winner in Apps, Mobile & Voice: Wellness & Lifestyle.
  • Corporate Vision Media Innovator Award: Best Digital Design Agency – South East England
  • Corporate Livewire Global Award: Specialist Digital Design Agency of the Year
  • BIMA 100 2022 – Leslie Rois-Burrows, Head of Delivery
  • The Drum Digital Industries Awards 2021: Highly Commended in Health and Pharma
  • Sussex Businessperson of the Year Award, commendation: Rob Verheul, Managing Director
  • Digital Media Awards 2023, Winner ‘Best App’ (Vhi Healthcare)
  • Sussex Business Awards, Winner, Creative Industries category

PM Society

Veeva Vault Content Partner

Our services fall under three core pillars; strategy, research and design.

  • We apply strategy to help you to create a roadmap for the future of your digital customer experience that is rooted in research and insight.
  • We conduct user research to enable you to truly understand your audience and make informed decisions about your digital product design and development.
  • We design meaningful and effective digital products and experiences that resonate with your customers and achieve your objectives.

Our services: CX Strategy | User Research | UX and UI Design |  Design Sprints |  Rapid Prototyping | Innovation Workshops | Design Systems | Content Design

How Design Systems enable streamlined regulatory approval in digital pharma

The strict compliance guidelines that exist within pharma can mean that digital content and platforms can take a long time to be approved and involve lots of back and forth...

Ensuring a seamless transition from design to development: Strategies for successful collaboration

When designing digital products and services, the process of transitioning from design to development plays a critical role in bringing concepts to life. Our Design Lead, Edward Hart, explains why...

Is your pharma brand site meeting HCP expectations? Our checklist of common mistakes

Here’s 8 things you can check your brand site for today to ensure it’s delivering, and engaging HCPs.

How user research will help you create better digital products, whatever stage you’re at

User research provides valuable insight that will help you create better digital products and services, whatever stage you’re at.

Advancing digital engagement in pharma and healthcare: 2024 focus areas

6 areas for pharma and healthcare organisations to focus efforts in 2024 to drive better digital engagement amongst patients, HCPs and other users

Building trust with HCPs: 6 takeaways from our industry webinar

Key takeaways from the perspectives of industry experts across medical, commercial and digital on the issue of trust in pharma and how this impacts HCP engagement.

What are design systems and how can they help you elevate your digital products?

Design Systems aren’t new, but the potential to utilise them to improve the way in which teams produce digital products is still untapped for many in the pharmaceutical and healthcare...

The impact of mindset on digital product success: Download our new whitepaper

Six months on from releasing our research report, we reflect on the themes raised and offer practical advice on how contradictions can be overcome to enable digital success in pharma...

Demonstrating the value of UX research in pharma and healthcare

Demonstrating the value of UX research in pharma and healthcare can be difficult. Here, Graphite's Senior Clinical UX Researcher, Jack Burton, explains the importance of user research within the digital...

Overcoming challenges in digital pharma to get to launch quicker

We take a look at why it can take pharma businesses so long to get their digital products into the hands of patients or HCPs, and what can be done...

ALL PRESS RELEASES

Is trust the key factor in digital HCP engagement? New whitepaper from Graphite Digital

Based on research with HCPs in the UK, USA and France, Graphite Digital’s latest whitepaper sheds light on HCP perceptions of pharma-owned digital channels, and what organisations should be prioritising...

The Contradiction Conundrum: New digital pharma report

New research, based on the views of 450 pharma professionals, reveals contradictions in how pharma organisations are approaching their digital products and strategies.

ALL WHITE PAPERS

We are proud to have been a Certified B Corp since 2022. B Corp status recognises Graphite as an agency that genuinely cares about doing the right thing — for our people, our clients, our community, and in terms of our contributions to wider society.

To become certified, we had to provide verifiable evidence about the way we value your team, the efficacy of the work we do, the way we treat our partners and suppliers and the overall benefit we provide to society.

View our B Corp profile here.

Read our first annual B Corp Impact Report here.

- PMLiVE

Leslie Rois-Burrows

Leslie Rois-Burrows
Head of Delivery
leslie.rois-burrows@graphitedigital.com
Linkedin Profile

Kerry O’Connor

Kerry O’Connor
Customer Experience Director
kerry.oconnor@graphitedigital.com
Linkedin Profile

Edward Hart

Edward Hart
Head of Design
edward.hart@graphitedigital.com
Linkedin Profile

Holly Mitchell

Holly Mitchell
Client Strategist
holly.mitchell@graphitedigital.com
Linkedin Profile

Rob Verheul

Rob Verheul
CEO
rob.verheul@graphitedigital.com
+44 (0) 1273 679 333
Linkedin Profile
Twitter Profile

Our clients include Amryt, Astellas, CSL Behring, Dexcom, INDIVI, NHS, Pfizer, Vhi Healthcare, and others.

“Graphite is a key partner for us. Their user focus, product insight, design thinking, and creative capability complement our strategy perfectly, and together we will create more and more value for our customers and our business on a global scale”. — Director & Global Channel Lead, Enterprise Multi-Channel Marketing at a global pharmaceutical brand

“This is great external validation by industry peers of the value being delivered from our digital investments and echos the experience of our customers, rating it Irelands #1 Medical App (iOS). We are delighted to partner with Graphite Digital who, as leaders in designing digital health solutions, constantly propel us to create customer experiences that not only work – but excite!” – Sarah West-Keogh, Head of Customer Experience, Vhi Healthcare 

“We partnered with Graphite to help us better understand these essential elements of the HCP onboarding process, leading to a complete change of the registration process, and furthermore a change in the registration process at a global scale. Apart from other great insights and clear action points, it’s been, without a doubt, a key investment as it has now enriched our user experience.” – Maria Nieves Alvarado, Associate Director, Omnichannel Marketing Excellence, Astellas 

“Working with Graphite has given us a deeper understanding on how we can develop our future strategy and ensure that users of the services have a positive experience and want to come back to the platform to improve their health and wellbeing.” – Ian Reddington, Programme Manager – Digital Lead Diabetes, NHS North West London

Company Details

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 Latest Content from  Graphite Digital 

How Design Systems enable streamlined regulatory approval in digital pharma

The strict compliance guidelines that exist within pharma can mean that digital content and platforms can take a long time to be approved and involve lots of back and forth...

Ensuring a seamless transition from design to development: Strategies for successful collaboration

When designing digital products and services, the process of transitioning from design to development plays a critical role in bringing concepts to life. Our Design Lead, Edward Hart, explains why...

Is your pharma brand site meeting HCP expectations? Our checklist of common mistakes

Here’s 8 things you can check your brand site for today to ensure it’s delivering, and engaging HCPs.

How user research will help you create better digital products, whatever stage you’re at

User research provides valuable insight that will help you create better digital products and services, whatever stage you’re at.

Advancing digital engagement in pharma and healthcare: 2024 focus areas

6 areas for pharma and healthcare organisations to focus efforts in 2024 to drive better digital engagement amongst patients, HCPs and other users

Building trust with HCPs: 6 takeaways from our industry webinar

Key takeaways from the perspectives of industry experts across medical, commercial and digital on the issue of trust in pharma and how this impacts HCP engagement.

Is trust the key factor in digital HCP engagement? New whitepaper from Graphite Digital

Based on research with HCPs in the UK, USA and France, Graphite Digital’s latest whitepaper sheds light on HCP perceptions of pharma-owned digital channels, and what organisations should be prioritising...

What are design systems and how can they help you elevate your digital products?

Design Systems aren’t new, but the potential to utilise them to improve the way in which teams produce digital products is still untapped for many in the pharmaceutical and healthcare...

The impact of mindset on digital product success: Download our new whitepaper

Six months on from releasing our research report, we reflect on the themes raised and offer practical advice on how contradictions can be overcome to enable digital success in pharma...

Demonstrating the value of UX research in pharma and healthcare

Demonstrating the value of UX research in pharma and healthcare can be difficult. Here, Graphite's Senior Clinical UX Researcher, Jack Burton, explains the importance of user research within the digital...