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Pegasus crowned PR Week’s Specialist Consultancy of the Year, making a hat-trick of Consultancy wins in 2016!

Pegasus, an Ashfield company, part of UDG Healthcare plc, is delighted to have been crowned Specialist Consultancy of the Year at this week’s prestigious PR Week Awards. The accolade tops a trio of big award wins in 2016 for Pegasus, an integrated healthcare communications consultancy with a mission to ‘inspire healthy decisions’.

The PR Week Award judges said of Pegasus, it is “a very capable agency pulling amazing growth figures while doing really creative work for clients.” The judging panel also recognised the power of its integrated approach, blending insight and strategic planning around behaviour change, with a broad mix of creative, social and digital services, alongside influencer and media relations.

Pegasus’ winning awards season started in Berlin in June where it picked up the notable title of EMEA Healthcare PR Consultancy of the Year at the Sabre Awards, organised by The Holmes Report. The judges recognised the agency’s “exceptional integrated offer, their pace of growth and an investment in people and skills”. In July, the agency added the esteemed Consultancy of the Year award to its honors at the 2016 Communiqué Awards in London with judges saying its “winning combination of style and substance, meant that they really stood out to the judges as a worthy winner.”

Simon Hackett, Managing Director at Pegasus, commented: “We are delighted that our ‘health first, sector second’ approach, continued passion, and unique integrated offering is not only delivering results for our clients but also being recognised at such a high level across the industry. This latest recognition from PR Week has rounded off a highly successful year so far for Pegasus and we are proud of what our team continue to achieve for our clients.”

Pegasus has also been shortlisted for the PRCA Specialist Consultancy of the Year award, being announced in November 2016.

Pegasus was acquired by UDG Healthcare plc in April 2016 and has joined Ashfield Healthcare Communications, part of the Ashfield Commercial & Medical Services division. For further information, please visit or

Those with a passion for ‘inspiring healthy decisions’ who wish to work among a multi-award winning team should email


Press enquiries:
Please contact Amy Simmons or Rebecca Aris at Pegasus 01273 712 000 /

Notes to editors

About Pegasus

Located in Brighton with a 110-strong team of communications experts, Pegasus specialises in helping private and public sector organisations communicate healthy messages through integrated communications programmes.  Focusing on an overall mission of ‘inspiring healthy decisions’ and driven by a ‘health first, sector second’ approach, Pegasus has an award-winning track record of creating and implementing campaigns that inspire behaviour change. The Pegasus approach starts with strategic planning based on behaviour change methodology and blends earned, owned and paid for marketing services including media relations, corporate communications, creative, social and digital. Pegasus develops integrated campaigns which engage multiple audiences from consumers, patients and HCPs to influencers and other stakeholder groups. Pegasus has a strong focus on measuring campaign effectiveness and best practice in evaluation. In April 2016, Pegasus was acquired by Ashfield Commercial and Medical Services, part of UDG Healthcare plc. For further information, please visit 

About Ashfield

Ashfield Commercial & Medical Services, part of UDG Healthcare plc, is a global leader in providing outsourced healthcare services to pharmaceutical, device and biotech companies. The company has 6,000 employees, operates in 18 countries across Europe, North America, South America and Asia and works with more than 250 companies, including all the world’s top 25 pharmaceutical companies. Its mission is to partner with its clients, improving lives by helping healthcare professionals and patients get the medicines, knowledge and support they need. Ashfield’s provides contract sales teams, customer service reps, medical science liaison officers, remote detailing, nurse educators, medical information, healthcare communications, market access, market research, training, event management, digital, creative and pharmacovigilance services. For more information, go to

21st October 2016


Company Details

Evoke Mind+Matter

+44 (0)1273 712000

Contact Website

Sovereign House
Church Street
East Sussex

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