Please login to the form below

Pharma & life sciences division growth allows Pegasus to fill three new senior positions

Pegasus has expanded its pharma & life sciences senior team by appointing a new Associate Director and promoting two members of the existing team to Account Directors.

Owing to exceptional growth, Pegasus, an Ashfield company part of UDG Healthcare plc, has expanded its pharma & life sciences senior team by appointing a new Associate Director, James Osborn, and promoting two members of the existing team to Account Directors: Yasmin Ghariani and Megan Hollingdale.   

James joins Pegasus having spent a decade working in health communications, both in-house and within consultancies. His role includes overseeing several key global and UK pharma accounts, driving new business, and working with the senior team to build the division in line with the company vision to inspire healthy decisions. James joins from 90TEN Healthcare where, among his accolades, James managed communications for the launch of the world’s first biosimilar monoclonal antibody. Prior to agency, James worked in-house at Leo Pharma.  

Pegasus is also pleased to announce the promotion of two existing team members to Account Directors. Yasmin Ghariani joined Pegasus in February 2013 from Spink and was recently promoted after nine years in the communications industry. Megan Hollingdale, formerly of Spink and FleishmanHillard, received her promotion after two years at Pegasus and with four years’ previous experience in the sector. Both Yasmin and Megan have shown exceptional client management skills and have brought great value to their respective accounts and the wider pharma and life sciences division.

Jo Spadaccino, Director and Head of Pharma & Life Sciences at Pegasus, commented: “Since the pharma and life science team took true form back in 2010, we have grown from a handful of people into the twenty plus team we are today who offer fully integrated health communications. Our success is dependent on our people and their passion to deliver against our mission to inspire healthy decisions. We warmly welcome James to the team, and congratulate Yasmin and Megan on their well-deserved promotions.”

Pegasus was recently acquired by UDG Healthcare plc and will join Ashfield Healthcare Communications, part of the Ashfield Commercial and Medical Services division.

For further information, please visit

Those with a passion for inspiring healthy decisions on the South coast should email


Press enquiries:
Please contact Amy Simmons or Maria Boiling at Pegasus 01273 712 000 /

Notes to editors

About Pegasus

Located in Brighton with a 100 strong team of communications experts, Pegasus specialises in helping private and public sector organisations communicate healthy messages through integrated communications programmes.  Focusing on an overall mission of ‘inspiring healthy decisions’ and driven by a ‘health first, sector second’ approach, Pegasus has an award-winning track record of creating and implementing campaigns that inspire behaviour change. The Pegasus approach starts with strategic planning based on behaviour change methodology and blends earned, owned and paid for marketing services including media relations, corporate communications, creative, social and digital. Pegasus develops integrated campaigns which engage multiple audiences from consumers, patients and HCPs to influencers and other stakeholder groups. Pegasus has a strong focus on measuring campaign effectiveness and best practice in evaluation. In May 2016, Pegasus was acquired by Ashfield Commercial and Medical Services, part of UDG Healthcare plc. For further information, please visit   

About Ashfield
Ashfield Commercial and Medical Services, part of UDG Healthcare plc, is a global leader in providing outsourced healthcare services to pharmaceutical, device and biotech companies. The company has 6,000 employees, operates in 19 countries across Europe, North America, South America and Asia and works with more than 250 companies, including all of the world’s top 25 pharmaceutical companies. Its mission is to partner with its clients, improving lives by helping healthcare professionals and patients get the medicines, knowledge and support they need. Ashfield’s provides contract sales teams, customer service reps, medical science liaison officers, remote detailing, nurse educators, medical information, healthcare communications, market access, market research, training, event management, digital, creative and pharmacovigilance services. For more information, go to

18th July 2016



Company Details

Evoke Mind+Matter

+44 (0)1273 712000

Contact Website

Sovereign House
Church Street
East Sussex

Latest content on this profile

Personalized Oncology: Calling for a New Kind of Partnership:
In the 1990s, biomarkers were the future of personalized medicine and a “lab on a chip” was the holy grail of understanding patient health. As much as past predictions of whole organ transplants and intra-body cameras have been realized, the notion of using measuring an array of protein to better understand a patient’s individual health, current and future, has still eluded us. But maybe for not much longer.
Evoke Mind+Matter
*Corrina Safeio, promoted to Group Managing Director taking on responsibility for Evoke London and Evoke Mind+Matter *Lee Wales, promoted to Deputy Managing Director at Evoke Mind+Matter UK *Holly Ford, promoted to Head of Consumer Communications at Evoke Mind+Matter UK
Evoke Mind+Matter
*Mohinder Mann joins as Associate Medical Director *Nicole Moores joins as Associate Director, Pharma & Lifesciences *Sharron Woods joins as Associate Director, Animal Health Evoke Mind+Matter has continued to strengthen its global marcomms offering with the addition of three strategic associate level hires.
Evoke Mind+Matter
Headed up by Research Director, Angela McMean, the Evoke Mind+Matter Insights division comprises a team of primary research specialists focused on delivering meaningful, data-driven insight that supports the agency’s mission to drive measurable behaviour change.
Evoke Mind+Matter
*Mind+Matter closes its first year of business celebrating more than £4 million of new business wins in the UK *The global agency launched in Jan 21 has also been awarded a ‘Communique’ award for ‘Excelling in multi-channel campaigns’ for its work with CSL Behring, alongside six further award commendations and wins  *The agency offers a ‘health first, sector second’ approach with access to sector experts with unparalleled breadth and depth of capabilities *The growth has led to more than 60 new hires globally, and senior promotions to the UK leadership team alongside the launch of - a first of its kind global healthcare intelligence data platform
Evoke Mind+Matter
Dynamic data-driven solution unlocks deeper insights and powers stronger omnichannel experiences.
Evoke Mind+Matter