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TRIO OF HIRES SIGNAL PEGASUS' NORTHERN GRIT
Pegasus, an Ashfield company, part of UDG Healthcare plc, has announced further growth of its Pharma and Life Sciences division with the appointment of three new team members to its northern base in Macclesfield.
Kesha Tansey, Account Director, joins from within Ashfield. Formerly of Zoetic Science and GCC, she will lead integrated communications programmes with teams situated in both Macclesfield and at Pegasus’ Brighton HQ.
She is joined by newly appointed Senior Account Executive, Trystan George, who moves from The Scott Partnership and Billy Johnson, who arrives from Langland as Account Executive.
Jo Spadaccino, Board Director and Head of Pharma & Life Sciences, commented: “Our Macclesfield office was only launched in the spring, but our unique proposition is already attracting fantastic candidates from around the north-west. I’m really looking forward to working with Kesha, Trystan and Billy, along with our existing Macclesfield team members, to continue shaping the direction of our new hub.”
The hires illustrate Pegasus’ continued expansion – the firm has built a total team of 114 people who operate under its ‘inspiring healthy decisions’ mission. The agency’s capability now spans research & insights, strategic planning, media & influencer relations, creative services, digital & social marketing and corporate services.
Jo Spadaccino continues, “Part of our success is being able to continually anticipate the evolving needs of our clients, combined with harnessing opportunities around new communications channels and methods. For example, our developers have recently been doing some amazing working with VR technology. So, whether someone has a high level of strategic planning experience, a creative-technical skill that could lend itself to health, or even if they’re just starting out with nothing more than a passion for spreading a healthy message far and wide, we’re always keen to hear from them. The plan is that we continue to grow for the long term.”
Earlier this month, Pegasus scooped an award for ‘Excellence In Integrated Product/Brand Communications’ at the 2017 Communiqué ceremony for its work on Thornton & Ross’s Cetraben ‘More Than Just a Cream’ campaign. Since 2016, Pegasus has received five ‘Consultancy of the Year’ titles across global markets and disciplines.
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For more information about Pegasus, supporting imagery, or to arrange an interview with Jo Spadaccino, contact Rebecca Aris on 01273 712000 / raris@thisispegasus.co.uk
NOTES TO EDITORS
About Pegasus
Pegasus inspires healthy decisions through creative, inspirational and integrated communications. Working with ambitious clients, we deliver big ideas and far-reaching campaigns across industries and channels in a health first, sector second approach. 114 specialists span earned and owned channels, technologies, and audiences ranging from consumers to healthcare professionals. And as part of Ashfield Healthcare Communications, we have a global footprint across 21 countries and every conceivable therapy and service area. Being plugged in to this wider network means we’re able to provide end-to-end solutions to healthcare organisations across the world. In 2016, we were proud to receive five ‘Consultancy of the Year’ titles. For more information, go to www.thisispegasus.co.uk
About Ashfield Healthcare Communications
Ashfield Healthcare Communications, part of UDG Healthcare plc, provides global solutions for clients, adding value through unique insights and tailored, scientifically rigorous, multichannel, healthcare communications offerings. Its mission is to improve lives by helping healthcare professionals and patients get the medicines, knowledge, and support they need. Ashfield Healthcare Communications’ multichannel and specialist agencies include ACUMED, Ashfield Digital & Creative, Ashfield Healthcare Communications K.K., BlueMomentum, CircleScience, Cirrus Communications, Clinical Bridges, CodonMedical, FireKite, Galliard, Gardiner-Caldwell Communications, GeoMed, iMed Comms, Infusion, InterPhase Consult, Nyxeon, Pegasus, Physicians World Europe, QXV Comms, Scientific Connexions, Seren Communications, StemScientific, Watermeadow Medical, and Zoetic Science. For more information, go to www.ashfieldhealthcarecommunications.com
About Ashfield
Ashfield Commercial & Medical Services, part of UDG Healthcare plc, is a global leader in providing outsourced healthcare services to pharmaceutical, device and biotech companies. The company has 6,000 employees, operating in 22 countries and delivering services in over 50 countries across Europe, North America, South America and Asia and works with more than 250 companies, including all the world’s top 25 pharmaceutical companies. Its mission is to partner with its clients, improving lives by helping healthcare professionals and patients get the medicines, knowledge and support they need. Ashfield’s provides contract sales teams, customer service reps, medical science liaison officers, remote detailing, nurse educators, medical information, healthcare communications, market access, market research, training, event management, digital, creative and pharmacovigilance services. For more information, go to www.ashfieldhealthcare.com
Company Details
Evoke Mind+Matter
+44 (0)1273 712000
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