Create content marketing that really engages healthcare professionals.
In partnership with Hanover Research, Springer Nature has surveyed 100 US oncologists to uncover the what, how, and when, of creating content for oncologists.
"Understanding the schedules, time pressures, and struggles of oncologists helps inform content creation and distribution strategies aimed at healthcare professionals."
Marketing and Communications professionals are invited to use the report insights to create content that really engages their HCP community.