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Centering Caregivers

November 22, 2022 | Education and training, Patient-centricity, Peer to peer support, Virtual advisory boards, caregivers, mental health, patients 

How Pharma can (and why they should) help bring caregivers to the forefront

By now, we’re all (hopefully) getting accustomed to the concept of “patient-centricity.” However, another commonly overlooked but equally important group of healthcare stakeholders is caregivers. These are people–mostly women–who dedicate themselves to supporting the patient throughout their disease or treatment journey. They also have strong purchase power; in fact, more than half of patients reportedly rely on caregivers to make healthcare decisions for them…

To learn more about how Pharma can (and why they should) help bring caregivers to the forefront, continue reading at https://www.impetusdigital.com/2022/10/11/centering-caregivers/

This content was provided by Impetus Digital

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