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- PMLiVE

Patient Clinical Trial & Communications Plan Review: A Customer Story

May 25, 2023 | Clinical trial data review, Communications plan review, Customer story, Patient-centricity, Virtual collaboration, Virtual patient panel, patient engagement 

Our client reached out to Impetus to help establish a virtual patient panel with the aim to gather insights on their unmet needs, the most important attributes of treatment, and the impact of treatment on their disease burden and quality of life. In addition, they were looking for patient feedback on their recent clinical trial results, future clinical trial designs, and communications plan.

Working closely with Impetus Digital’s strategic experts, they planned a series of asynchronous (over-time, anytime) touchpoints in order to allow all patient advisors to participate at the most convenient times and locations, with no time zone or language barriers. Accommodations were also made to enable patient advisors with different levels of visual impairment to access the platform and participate in the activities.

To learn more, access the full customer story here.

This content was provided by Impetus Digital

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- PMLiVE

Impetus Digital

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