Pharmafile Logo

Connecting capabilities in healthcare communications

December 2, 2021 | Lucid, healthcare communications, medcomms 

The account management/medical writing paradigm was the cornerstone of medcomms for many years, but evolution in technology, storytelling and an increasingly sophisticated audience has changed this.Instead, today’s environment requires an integrated, multi-disciplinary approach to cut through the noise, change behaviour, build mental availability for a brand, and advance health outcomes.Connecting multiple capabilities has never been so important. So, how are agencies managing this today?In this webinar, we discuss how our client teams have evolved and how traditional roles have had to change and adapt to help solve today’s healthcare challenges.The Lucid Group panel are Jonathan Andrew, Hannah Clarke, Cheryl Harrison Doyle and Madeleine Tye. Please reach out to them on LinkedIn should you have any questions relating to this. As you will hear in this webinar, we are constantly evolving and growing our team’s capabilities; both through talent acquisition and internal training opportunities. So, if you’re looking for a new career move with a company that offers industry-leading learning development opportunities and growth within your role, please check out all our open roles here:  https://bit.ly/3C9NEva


This content was provided by Lucid Group Communications Limited

Company Details

 Latest Content from  Lucid Group Communications Limited 

The Social Dilemma

In the June issue of PME, Dennis O’Brien, Lucid CEO, explores the relationship between social media and pharma.“There is a party going on next door, but our industry is too...

Lucid Group Let Loose with the Launch of ‘Summer Fridays’

In-line with Lucid’s agile working policy, the company is introducing the concept of ‘Summer Fridays’ across all of its UK businesses in July and August.A ‘Summer Friday’ means that employees...

Lucid demonstrates continual investment in its central services with the appointment of its new Head of Talent, Resourcing and HR projects

Lucid group is excited to announce the appointment of its new head of Talent, Resourcing and HR projects, Olivia Emirali.Olivia joined Lucid in March this year to review recruitment and...

The founders of Lucid Group reflect on their beginnings in MedComms and why it’s the place to be #Medcomms Day

In support of MedComms Day we caught up with the co-founders of Lucid Group, Jan Steele (COO) and Dennis O’Brien (CEO), to discuss the aspirations that drove them to start...

Lucid Group gets into the Bake Off Spirit

Lucid SPIRIT, Lucid’s charity working group, organised a spellbinding bake off to raise money for its charity partner, Wycombe Homeless Connection (WHC).Yesterday employees across the business enjoyed home-baked delights as...

Lucid Group and Vivid Medical Communications make the cut at this year’s Communiqué awards

Lucid Group has been shortlisted for the Porterhouse Medical Group Award for Medical Consultancy of the Year award, illustrating once again the magic that Lucid brings to the industry.Vivid, a...

Lighthouse Medical Communications US continues its expansion with two new hires to its client services team

Anita Dudek joins Lighthouse’s client services team as an Account Director. Prior to joining Lighthouse, Anita led brand teams across oncology, respiratory, cardiovascular and diabetes therapeutic areas, as well as...

Lucid Group strengthens its scientific leadership and client service team with two new hires

Two Lucid Group companies, Vivid and Leading Edge, welcome new talent to their teams.Eve Raebel joins Vivid as a medical writer. Eva has 2 years’ experience as a scientific writer...

Healthcare communications in the mobile age

In the May issue of PME, Bluedog’s Matt Royle discusses the rapid evolution of the digital landscape and asks the question, are we keeping up?As a growing population of digital...

Lucid Group’s cinematic performance at its company team briefing

The Electric Cinema on Portobello Road, London, played host to Lucid’s first new-look quarterly team briefing, during which all UK employees gathered. Dennis O’Brien (CEO) kicked off with a performance...