Please login to the form below
Cello Health Communications Accelerates its Digital Offering with New Leadership Appointments
Rick Lang and Craig Lipski join the organization in senior digital roles
Rick Lang, Senior Vice President, Digital will be responsible for the overall strategic vision of the US organization’s digital capability. With more than 15 years in the industry, Rick’s expertise in immersive experience, effective scientific visualization, and social media and analytics (all specifically focused on the intricacies and nuances of the health care professional audience) will allow Cello’s client base to optimize audience engagement and message retention in an ever-evolving digital landscape.
Craig Lipski, Senior Director, Application Development will be responsible for leading the interactive arm of the Cello Health Communications digital capability. Craig’s focus on crafting the best customer experience while ensuring efficiency in production is achieved through the use of current and flexible technologies. Craig has been architecting interactive solutions for pharmaceutical and biotech companies across the globe for more than 13 years.
“These are very exciting times,” said John Howley, Managing Director, Cello Health Communications – MedErgy. “Adding the expertise that Rick and Craig bring to the organization will allow us to leverage our strength in developing highly scientific content into new offerings to more effectively engage our clients’ stakeholders to drive behavioral change.”
“The word digital has so quickly come and gone as a focus,” states Rick Lang, SVP Digital, Cello Health Communications. “The tools and experiences that were once labeled as digital, simply because of novelty, are now the fabric of the world we live in. I am so excited to be part an organization that is appropriately concentrated on the one capability that truly differentiates, with evidence at our core and a sole focus on strategic content development. Not trying to reinvent or label yourself as a digital organization may seem counterintuitive at first, but in reality an inherent fluency in digital is nothing more than a necessity in today’s communications environment.”
Company Details
Cello Health
+44 (0)20 7812 8460
Address:
31 Old Nichol St, Shoreditch
London
E2 7HR
UK
Latest content on this profile
- Cello Health Recognised As One Of The Sunday Times Best Companies To Work For 2020
- We're delighted to announce that Cello Health has been recognised as number 71 on the annual Sunday Times Best Companies to Work For list
Cello Health
- Breaking Blue Research Joins Cello Health Insight
- We’re delighted to announce that our sister agency Breaking Blue Research is formally joining Cello Health Insight
Cello Health
- Cello Health Acquire ISS
- Acquisition further strengthens technical advisory services in US
Cello Health
- Cello Health launches ‘Cello Health GmbH’ with new Berlin office and appointment of two regional directors to lead the Business Insights and Analytics division in Germany.
- London, July 08, 2019 Cello Health GmbH opens in Berlin with its Business Insights and Analytics division, Cello Health Insight, appointing two regional directors: Heike Tombrink – Regional Director, Head of Cello Health Insight Germany, and Matthias Heurich – Regional Director, supporting Digital Innovation.
Cello Health
- Cello Health Insight wins EphMRA’s 2019 Market Research Excellence Award for 'Business Impact through Innovation'
- Cello Health Insight in partnership with Janssen Pharmaceuticals has won EphMRA’s 2019 Market Research Excellence Award for 'Business Impact through Innovation'.
Cello Health
- Cello Health Launches New Social Insight & Analytics Business
- Cello Health Logic offers pharmaceutical companies the ability to make sense of healthcare social media conversations and deliver actionable insights.
Cello Health
