Every year, the
Cannes Lions Festival brings together the world’s most inventive, talented and inspirational
people to examine and celebrate the power of creativity as a force for good.Hamell are
delighted to announce that our Executive Creative Director, Orrin Pollard, has
been selected as a juror for the Cannes Lions Health and Wellness awards, which
celebrates creative innovation in the promotion of personal wellbeing. Orrin
and his fellow jurors will be tasked with judging the very best creative work which
publicly educates, and promotes non-prescription products, allows
self-diagnosis or facilitates pro-active personal care.
Reflecting on
his appointment as a juror at Cannes Lions, Orrin said: “I must say how honoured I feel about being asked to be a member of the 2017
Health and Wellness jury for Cannes Lions Health. Creating inspiring work in the
health care space has been (and will always be) a challenge; nevertheless, time
and time again, creative teams from across the world come up with ideas and
executions that are as motivating as they are innovative. Over the last few
years, Cannes Lions health have played an important part in consistently
raising the bar for health care communications. I am very much looking forward to
reviewing and discussing this year’s entries with my fellow jury members.”
Orrin joins a
distinguished Health & Wellness panel including:
- Mike Rogers, Creative Partner, Serviceplan
Health and Life, Germany
- Ayu Sasaki, Creative Director, Dentsu, Japan
- Carolyn Gargano, VP Associate Creative
Director, Art, Saatchi & Saatchi Wellness, USA
- Christine Abbott, Executive Vice President,
Cohn & Wolfe, USA
- Diana Janicki, Executive Creative
Director, TBWA\WorldHealth London, UK
- Diego Freitas, Creative Director, Havas
Life, Sao Paulo, Brazil
- Gary Scheiner, EVP, Global Chief Creative
Officer, greyhealth group, Global
- Justine Metcalfe, Creative Partner, YOLO,
Australia
- Stacey Bernstein, Executive Vice President,
Global Director of Digital Health, Weber Shandwick, Global
·
- Tim Hawkey, EVP, Managing Director,
Executive Creative Director, Area 23, USA
Cannes Lions is
a platform where creative industry leaders debate and resolve the current
challenges in health care, working together to achieve new heights in healthcare
communication. The awards challenge the industry’s most innovative thinkers to
dream bigger, and better.
At Hamell, we
believe that an evidence-based understanding of health care behaviour is the
foundation for informative and effective creative messaging. When you have a
clear understanding of behaviour, you can make good things happen.
For more information
about Hamell and updates in the lead-up to Cannes Lions, follow us on Twitter (
@hamellcomms) or visit our
website. You can reach
Orrin at
orrin@hamell.co.uk
.