
Specialist healthcare
agency,
Packer Forbes Communications (
www.packerforbes.com) has teamed up with healthcare digital and
innovation experts,
emotive (
www.thinkemotive.com), to enhance both agencies’ client offering in the creation
and development of fully integrated and creatively delivered communications
solutions.
By
2015, it is estimated that 15 billion devices will be connected to the
internet; that’s two devices for every person on the planet. We are living in an increasingly connected
world with an ever-increasing amount of content at our fingertips. Being able to provide truly integrated
communications solutions, which utilise traditional alongside digital and
social media channels is critical in today’s environment to ensure the delivery
of compelling, creative, targeted and far-reaching communication.
Joella Webber, Managing
Director, Packer Forbes said: “We have been working with emotive on a number of
projects recently and we are delighted to announce a more formal collaboration,
which enables us to quickly tap into emotive’s wide knowledge and experience of
delivering digital and social media strategy and programmes within the healthcare
arena. This means we can continue to deliver in-house insightful counsel and
communications programmes in response to client challenges, with strengthened
digital and social media communications outputs”.
Stephen Dunn, Client
Services Director, emotive also commented: “We are delighted to continue
collaborating with Packer Forbes on a project by project basis. We believe this
kind of relationship between agencies who each offers their own unique set of
competencies and expertise, delivers a winning combination for clients;
offering best-in-class solutions to today’s healthcare communication
challenges. We are extremely excited about the opportunities that this
collaboration will bring and look forward to continuing the close working
relationship we have already developed.”
For over 12 years,
emotive has been creating behaviour-changing, connected experiences using
digital and integrated communication channels. Dedicated solely to healthcare
and serving leading clients around the globe, emotive’s mission is to combine
strategic insight, technology, high-level client service and excellent
execution to deliver creative, emotionally engaging experiences with a clear
sense of purpose. Packer Forbes has been delivering award-winning and creative
medical communications programmes for over two decades. As the longest standing
independent healthcare consultancy in the UK, we are proud of our ability to
always stay at the cutting edge of communications through ever-evolving
healthcare environments.
The collaboration means both
agencies are now in a stronger position than ever to gather expert opinion and
provide clients with a service and communication programmes that work in all
areas to drive change and generate positive outcomes.
For further information please contact:
Gayle Sawyer / Gemma
Rickwood
Packer Forbes
Communications
Tel: +44(0)207 036
8550
gayle@packerforbes.com / gemma@packerforbes.com
Stephen Dunn / Chris
Edmonds
emotive
Tel: +44(0)207 148
0408
stephen@thinkemotive.com / chris@thinkemotive.com