Bedrock strengthens its senior team

Catherine Lee, Head of Scientific Services, Bedrock 

Bedrock Healthcare Communications has strengthened its management team with the recruitment of a senior role. Taking the reigns as Head of Scientific Services is Catherine Lee who brings 24 years’ experience across clinical and scientific services. Catherine is passionate about providing clients with high quality content that is strategically focussed and appropriate for both the purpose and audience, which may include HCPs, patients or regulatory bodies. Catherine has worked across the full range of communication projects from both medical education and promotional viewpoints for products from Phase I to post-patent expiry.

This appointment underpins Bedrock’s commitment to its values – to be recognised as THE creative medical communications agency and to deliver high-quality, impactful, stunning scientific medical communications.

“We are delighted to have Catherine as part of our senior management team” says Alison Cantle, Managing Director. “Catherine’s wide experience in medical communications and clinical development is invaluable to us and our clients”.

About Bedrock Group

Bedrock is a privately-owned communications and healthcare experience research agency group that utilises an absolute audience focus to provide creative solutions for client's communication needs.

Now consisting of two separate companies; Origins Insights and Bedrock Healthcare Communications, Bedrock Group has grown from a small UK based start-up consultancy in 2011, to an award-winning leading player in health experience research, international strategic medical communications and creative medical education in 2020.

Working in close alliance with national and international healthcare companies to gain a deep understanding of their stakeholders has enabled Bedrock to assist clients to build strong, mutually rewarding relationships with their audiences, whether internal or external, healthcare professional, patient or carer.

This audience focus has also fuelled Bedrock’s drive to create a wide range of stakeholder-centric, innovative programmes, from the development of meaningful scientific stories, to the delivery of engaging awareness programmes. ‘Edutainment’, a pioneering approach which seeks to educate and inform audiences in an engaging and entertaining way has been born from this.

For further information please visit www.bedrock-health.com / www.origins-insights.com