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EPG Health

EPG Health, an IQVIA business, is the publisher of Medthority (www.medthority.com), an independent medical website for healthcare professionals worldwide.

Providing a trusted learning environment, with convenient access to content that supports HCP treatment decisions and patient outcomes, Medthority is funded through pharmaceutical educational grants and sponsorship.

EPG Health has an actionable reach of 1.8 million HCPs globally and provides its clients (including 9 of the top 10 pharma companies) with an integrated toolset to:

REACH

Acquire an audience with an established user base and targeted multichannel nurture programmes to grow and sustain engagement

ENGAGE

Amplify Key Educational Messages with journeys that support HCP digital content discovery and consumption preferences

MEASURE

Demonstrate value and depth of engagement with meaningful insights aligned to Key Educational Messages (KEMs)

Areas of Expertise

With advanced technology, an established audience and digital expertise (in strategy, user experience, content crafting and data), EPG Health delivers targeted educational programmes for healthcare professionals (HCPs). Individually tailored for customers, our solutions adapt and scale to build audiences, knowledge, trust, loyalty and behaviour change.

Our flagship solution is the ‘Learning Zone’; a bespoke, self-contained and self-directed learning environment, dedicated to a specific disease, condition or treatment approach. Expert-led, it acts as a repository for a broad range of valuable content types and formats to support medical professionals with the information needed to make informed decisions.

Further standalone and integrated solutions include:

  • Webinars
  • eLearning and CME
  • Podcasts
  • Congress highlights
  • Publication digests and insight articles
  • Quizzes, polls and surveys
  • Roundtables
  • Videos
  • Symposia and enduring content

Brochures and case studies for all our solutions can be found on the EPG Health website, where you can also book a meeting to discuss your HCP engagement needs.

Clients

21Grams, Almirall, Alnylam, Amicus Therapeutics, AstraZeneca, Biogen, Boldscience, Caudex, Clinical Thinking, Convatec, CSL Behring, EMD Serono, GSK, Havas Lynx Group, In Vivo Academy, Ipsen, Janssen, Lupus UK, Merck, Novartis, Philips, Pfizer, Pierre Fabre, Roche, Sandoz, Sanofi, Seagen, Takeda, Teva, ViiV Healthcare

Team

Jonathan Macdonald
Chief Operating Officer
jonathan.macdonald@epghealth.com
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Chris Cooper
Founder and CEO
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Allen Wellings
Commercial Director
allen.wellings@epghealth.com
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Michelle Kelly
Marketing Director
michelle.kelly@epghealth.com
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Ben Gallarda
Head of Scientific Services
ben.gallarda@epghealth.com
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Pete Tubb
Strategic Partnership Manager
peter.tubb@epghealth.com
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Press Releases

Novel approach of impactful HCP education programme celebrated by PMEA

EPG Health wins Excellence in Engagement through Digital Channels award at PMEA 2023

Innovative HCP user experience earns award for Medthority platform
EPG Health’s medical education website has been recognised for its HCP-centric design.
EPG Health launches Medthority, a medical website personalised for doctors and tailored for pharma

Pushing the boundaries of digital channel delivery in the pharma sector, EPG Health’s new HCP website uses AI to surface credible content aligned to individual HCP search journeys and treatment decisions.

White Papers and Resources

Harnessing the power of omnichannel for impactful HCP engagement

Are you making best use of available channels to deliver meaningful engagement with HCPs? This article offers insight on the key building blocks for an effective omnichannel approach.

Report gives insights to address gaps in HCP engagement

How does Pharma-HCP engagement need to evolve in today's digital landscape?

[CASE STUDIES] Delivering remote access to congress, symposia and enduring materials

See how three pharma companies supported the provision of virtual and on-demand scientific meetings for HCPs during COVID-19.

Demonstrating the value of HCP self-serve portals

Develop the art of setting KPIs and metrics aligned to your specific objectives, target personas, key educational messages, content, website features and journeys.

ACCOMPLISH MEANINGFUL HCP ENGAGEMENT ONLINE

The art of delivering valuable customer journeys aligned to your key messages in 2020

Latest Tweets

Awards

PMEA 2023 - Excellence in Engagement through Digital Channels - WINNER

2022 Optimizer Awards - Most Innovative Digital Experience - WINNER

Testimonials

Novartis

Increasing the reach of our medical education events was important to us. The collaboration created a platform that improved our reach at the congress and for a long time beyond the event itself.

Roche - Group Director Scientific Communications

EPG Health did a fantastic job of re-purposing our clinical trial data into a digital format that was exciting and engaging for our key target audience. The content was structured clearly and concisely with extensive interactivity that truly brought the data to life, leading to high HCP engagement and precise user statistics that allowed us to analyse the positive impact that it had on patient outcomes.

Novartis - Senior Medical Communications Leader

Partnering with EPG Health helped us to share medical and scientific content to a broad audience through a very easy to use global website. The team at EPG Health were great at getting content out across a range of channels in a cost-effective, time-saving way. I look forward to working with them in the future.

HRA Pharma - International Marketing Manager

Marketing communications by EPG Health, including email and social media campaigns targeting our focus groups, meant we could help close the educational gap around this rare disease.

Astellas

The extent to which we have increased engagement with our target clinical group has more than achieved our objectives. KAMs reported spontaneous mentions from HCPs about the platform and positive feedback on the materials they have downloaded. Overall project management was top-notch, effective and flexible.

Company Details

EPG Health

01892 577706

Contact Website

Address:
Wellington Gate
7-9 Church Road
Tunbridge Wells
Kent
TN1 1HT
UK

Latest content on this profile

Novel approach of impactful HCP education programme celebrated by PMEA
EPG Health wins Excellence in Engagement through Digital Channels award at PMEA 2023
EPG Health
Harnessing the power of omnichannel for impactful HCP engagement
Are you making best use of available channels to deliver meaningful engagement with HCPs? This article offers insight on the key building blocks for an effective omnichannel approach.
EPG Health
Innovative HCP user experience earns award for Medthority platform
EPG Health’s medical education website has been recognised for its HCP-centric design.
EPG Health
Report gives insights to address gaps in HCP engagement
How does Pharma-HCP engagement need to evolve in today's digital landscape?
EPG Health
[CASE STUDIES] Delivering remote access to congress, symposia and enduring materials
See how three pharma companies supported the provision of virtual and on-demand scientific meetings for HCPs during COVID-19.
EPG Health
Demonstrating the value of HCP self-serve portals
Develop the art of setting KPIs and metrics aligned to your specific objectives, target personas, key educational messages, content, website features and journeys.
EPG Health