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- PMLiVE

Connecting capabilities in healthcare communications

December 2, 2021 | Lucid, healthcare communications, medcomms 

The account management/medical writing paradigm was the cornerstone of medcomms for many years, but evolution in technology, storytelling and an increasingly sophisticated audience has changed this.Instead, today’s environment requires an integrated, multi-disciplinary approach to cut through the noise, change behaviour, build mental availability for a brand, and advance health outcomes.Connecting multiple capabilities has never been so important. So, how are agencies managing this today?In this webinar, we discuss how our client teams have evolved and how traditional roles have had to change and adapt to help solve today’s healthcare challenges.The Lucid Group panel are Jonathan Andrew, Hannah Clarke, Cheryl Harrison Doyle and Madeleine Tye. Please reach out to them on LinkedIn should you have any questions relating to this. As you will hear in this webinar, we are constantly evolving and growing our team’s capabilities; both through talent acquisition and internal training opportunities. So, if you’re looking for a new career move with a company that offers industry-leading learning development opportunities and growth within your role, please check out all our open roles here:  https://bit.ly/3C9NEva

This content was provided by Lucid Group Communications Limited

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- PMLiVE

Lucid Group Communications Limited

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