How to connect HQ and affiliates with data-enriched content
Data should be the lifeblood of marketing: linking all parts of the organization and continually circulating knowledge and understanding.
How to connect HQ and affiliates with data-enriched content
Data should be the lifeblood of marketing: linking all parts of the organization and continually circulating knowledge and understanding. If done properly, your data reporting has the potential to be the number one reason that affiliates embrace centrally developed communications.Yet the opposite is usually true. Too often data collection and reporting are seen as a one-way process, with information being sent to HQ and little – if any – benefit delivered back to local markets.
One of the biggest challenges in localising the content is that many of the parties involved in the process work in different systems and use different formats. Anthill Agency
Anthill Agency, a leading life sciences digital agency, has unveiled Anthill Activator™, which enables Veeva users to more efficiently manage their digital resources. Activator makes it easy to create and localise content – improving internal collaboration and powering a much faster response to market demands. Anthill Agency
Anthill Agency, a leading life sciences digital agency, today announced the launch of the Anthill Academy™ and partnership with Actando's PharmAcademy. Anthill Agency
Your digital marketing challenges are probably shared by peers in other departments and companies. The good news is that such problems often have simple solutions, or can be avoided completely by setting up projects in the right way. Anthill Agency