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Putting the patient first
You’ve invested millions in the development of your new drug or therapy and have successfully completed clinical trials - now you are ready to launch. Data has been collected, efficacy is understood and side effects are recorded. But an important question remains: is your target patient population prepared?
Have you put a plan in place that addresses how they are being impacted, not just physically, but socially and emotionally when they are taking the medication?
Supporting the patient from the very outset, putting the patient first, is paramount to adherence and the medication’s overall success. What resources you put in place – whether with an interim action plan or one that is tied to the medication’s life cycle, will drive overall success.
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Company Details
Ashfield
Address:
Ashfield House
Resolution Road
Ashby de la Zouch
Leicestershire
LE65 1HW
UK
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- Ashfield Healthcare Communications, a leading global healthcare communications agency, today welcomes its third intake of aspiring medical writers into its accelerated medical writing training programme, Allegro.
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