So now we’re at the start line, participants are at the ready… and waiting.
However before we dive straight in
I first want to strongly advise those of you who haven’t read part one of
this two-part blog to take the time and to find out a bit more about the
origins of our Partnership Initiative, Kollider, here.
It was finally here – the
long-awaited Partnership Initiative was underway! With
participants gathered from Paris, Brussels, Switzerland, Atlanta, and all
points across North West England, ready to meet, greet and get cracking, the
day started in typical British summer style –in the rain! But we didn’t let that dampen our
spirits. After a bit of drying off and warming up with that quintessential
northern “brew” (or for some, a more Parisian-style coffee), participants
were finally introduced to their team members and bonded within seconds. No
longer an employee of the Belgian biotech or Ashfield Healthcare
Communications, individuals quickly became five close knit units – known, for
the following 48 hours, as the red, blue, green, yellow and purple teams, with their own base camp into which no other team member could
step without invitation! Competitive? Well, maybe just a little!
With all ‘client-agency’ walls
down, the teams gathered to hear the “challenge
owners” share the ins and outs of the Click hereto learn more about how the big event unfolded This article was published by Ashfield Healthcare Communications, part of UDG Healthcare plc.
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